23 books like The $10 Trillion Opportunity

By Richard E. Jackim, Peter G. Christman,

Here are 23 books that The $10 Trillion Opportunity fans have personally recommended if you like The $10 Trillion Opportunity. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Exit Planning: The Definitive Guide

John F. Dini Author Of Your Exit Map: Navigating the Boomer Bust

From my list on business owners planning a transition.

Why am I passionate about this?

I have been a coach to business owners for the last 25 years, with a concentration on exit planning for the last twelve. During that time I have personally worked with over 500 owners. I’ve written 4 books on the subject, two of which were award winners. I’ve seen so many owners who built excellent businesses, but are stymied by how to leave them without deserting their employees and customers. Almost two-thirds of business owners over 60 years old have no plan for the transition of their businesses. I am on a mission to fix that.

John's book list on business owners planning a transition

John F. Dini Why did John love this book?

John Brown is the Founder of the Business Enterprise Institute (BEI,) the organization that grants the Certified Exit Planner (CExP)designation. This is, without a doubt, the most comprehensive book on the options, strengths, and pitfalls of exiting your business. It is, however, pretty dry for the average owner, and is much more useful as a reference work for professional advisors.

By John H. Brown,

Why should I read it?

1 author picked Exit Planning as one of their favorite books, and they share why you should read it.

What is this book about?

Leaving your business is the most significant financial transaction of your life, and nothing has greater financial and emotional consequences. The future quality of your life depends upon how well you manage your exit process.

The Definitive Guide lays out the steps you must take to achieve all of your dreams and aspirations as you exit your business. Author John Brown shares the stories, tested process and exit planning roadmap that is the compilation of wisdom from hundreds of exit planning advisors across North America. These advisors, and John Brown’s company, BEI, create thousands of owner exit plans every year.…


Book cover of Finish Big: How Great Entrepreneurs Exit Their Companies on Top

John F. Dini Author Of Your Exit Map: Navigating the Boomer Bust

From my list on business owners planning a transition.

Why am I passionate about this?

I have been a coach to business owners for the last 25 years, with a concentration on exit planning for the last twelve. During that time I have personally worked with over 500 owners. I’ve written 4 books on the subject, two of which were award winners. I’ve seen so many owners who built excellent businesses, but are stymied by how to leave them without deserting their employees and customers. Almost two-thirds of business owners over 60 years old have no plan for the transition of their businesses. I am on a mission to fix that.

John's book list on business owners planning a transition

John F. Dini Why did John love this book?

Bo Burlingham is an original editor for Inc. Magazine, leading that publication from its founding in Boston through its acquisition and relocation to New York CIty. This collection of “real life” exiting stories is entertaining and a quick read. The subjects are actual business owners, although most had middle-market companies that attract far more interest than the average Main Street (Under $3,000,000 value) businesses. As the author says, “No two exits are exactly alike.” 

By Bo Burlingham,

Why should I read it?

1 author picked Finish Big as one of their favorite books, and they share why you should read it.

What is this book about?

Bo Burlingham, the bestselling author of Small Giants, returns with Finish Big, an original guide to exiting your company successfully and gracefully.

"Finish Big is for all those founder/leaders who want to do more than take...it is for the ones who want to leave something behind." Simon Sinek, author of Start with Why and Leaders Eat Last

"Practical and profound, fast-moving and thought-provoking, masterful in its clear prose and compelling stories- Bo Burlingham has once again done a tremendous service in deploying his craft." Jim Collins, author of Good to Great and co-author of Built to Last and Great by…


Book cover of Walking to Destiny: 11 Actions An Owner MUST Take to Rapidly Grow Value & Unlock Wealth

John F. Dini Author Of Your Exit Map: Navigating the Boomer Bust

From my list on business owners planning a transition.

Why am I passionate about this?

I have been a coach to business owners for the last 25 years, with a concentration on exit planning for the last twelve. During that time I have personally worked with over 500 owners. I’ve written 4 books on the subject, two of which were award winners. I’ve seen so many owners who built excellent businesses, but are stymied by how to leave them without deserting their employees and customers. Almost two-thirds of business owners over 60 years old have no plan for the transition of their businesses. I am on a mission to fix that.

John's book list on business owners planning a transition

John F. Dini Why did John love this book?

Chris is the CEO of the Exit Planning Institute, the organization that grants the Certified Exit Planning Advisor (CEPA) designation. The first half of the book is about the transition of the Baby Boomers, the most entrepreneurial generation in history. The second half outlines EPI’s proprietary Value Enhancement Methodology, a system for increasing the value of your company.

By Christopher M. Snider,

Why should I read it?

1 author picked Walking to Destiny as one of their favorite books, and they share why you should read it.

What is this book about?

For Business Owners. By a Business Owner.
Walking to Destiny is not only your essential resource to understand what makes your business attractive and ready for transition; it is a business owner’s handbook to know HOW TO rapidly grow value and ultimately unlock the personal wealth trapped in your most significant financial asset: Your Business.

The Voice of the Industry:
Christopher M. Snider, CEPA, CEO and President of the Exit Planning Institute, creator of the Value Acceleration Methodology, and Managing Partner of Snider Premier Growth, is recognized as a thought leader and trendsetter in the field of value acceleration and…


Book cover of Exiting Your Business, Protecting Your Wealth: A Strategic Guide for Owners and Their Advisors

John F. Dini Author Of Your Exit Map: Navigating the Boomer Bust

From my list on business owners planning a transition.

Why am I passionate about this?

I have been a coach to business owners for the last 25 years, with a concentration on exit planning for the last twelve. During that time I have personally worked with over 500 owners. I’ve written 4 books on the subject, two of which were award winners. I’ve seen so many owners who built excellent businesses, but are stymied by how to leave them without deserting their employees and customers. Almost two-thirds of business owners over 60 years old have no plan for the transition of their businesses. I am on a mission to fix that.

John's book list on business owners planning a transition

John F. Dini Why did John love this book?

John is the founder of the International Exit Planning Association, the organization that grants the Certified Business Exit Planning Consultant (CBEC) designation I’d place this book much higher than fourth, except that it was written in 2008, and could use some updating on legal and tax issues. Nonetheless, the first half is definitely the best in discussing the psychological and emotional issues of an owner separating from the business.

By John M. Leonetti,

Why should I read it?

1 author picked Exiting Your Business, Protecting Your Wealth as one of their favorite books, and they share why you should read it.

What is this book about?

Written by John Leonetti-attorney, wealth manager, merger and acquisition associate, and fellow exiting business owner in his own right-Exiting Your Business, Protecting Your Wealth will guide you in thoughtfully planning out your exit options as well as helping you analyze your financial and mental readiness for your business exit. Easy to follow and essential for every business owner, this guide reveals how to establish an exit strategy plan that is in harmony with your goals.


Book cover of Homeward Bound: American Families in the Cold War Era

Erica J. Ryan Author Of When the World Broke in Two: The Roaring Twenties and the Dawn of America's Culture Wars

From my list on culture’s role in shaping race, class, and gender in modern America.

Why am I passionate about this?

How do ideas about gender, sexuality, and race show up in our political culture? And how do people’s political needs play a role in constructions of race, sex, and gender? I’ve been researching the intersections between ideas about gender, sexuality, and political culture in the modern United States for almost twenty years. And I think history can show us the ways ideas about sex, gender, and race suffuse political culture, revealing hierarchies of power that often discriminate, alienate, and silence. By reading books like the ones on this list we can understand how this power works, we can recognize it more clearly in the present, and we can find ways to dismantle it.

Erica's book list on culture’s role in shaping race, class, and gender in modern America

Erica J. Ryan Why did Erica love this book?

I am recommending this book because Elaine Tyler May offered one of the earliest analyses of gender and sex tied directly to the dictates and needs of political culture. She insightfully delineates “domestic containment,” a component of Cold War culture which paralleled the foreign policy initiative to contain communism and nuclear arms throughout the world. But in this case the sphere of influence was the home. By excavating Cold War culture (for example, Life Magazine’s coverage of a couple honeymooning in a bomb shelter) and some fascinating longitudinal data May demonstrates the way domestic containment sought to keep women and men in their proscribed domestic roles, and she reveals the difficulty many families had living up to the ideal.  Her history illuminates our long-lasting nostalgia for the “traditional” family and remains so relevant today.

By Elaine Tyler May,

Why should I read it?

1 author picked Homeward Bound as one of their favorite books, and they share why you should read it.

What is this book about?

When Homeward Bound first appeared in 1988, it forever changed the way we understand Cold War America. Previously, scholars understood the post-World War II era as a time when Americans turned away from politics to enjoy the fruits of peace and prosperity after decades of depression and war, while their leaders remained preoccupied with the Soviet threat and the dangers of the Atomic Age. Homeward Bound challenged the idea of an apolitical private arena, demonstrating that the Atomic Age and the Cold War were not merely the concerns of experts and policy makers, but infused American life on every level,…


Book cover of Don't Call Me Mother: A Daughter's Journey from Abandonment to Forgiveness

Linda Murphy Marshall Author Of Ivy Lodge: A Memoir of Translation and Discovery

From my list on memoirs that touch upon something special.

Why am I passionate about this?

I grew up in the 1960s in the Midwest, in a male-dominated family, where appearances were highly important, where no one seemed to focus on anyone’s feelings or plans (particularly as a female member of the family). As a result, I’m drawn to books where the author explores this type of problematic relationship, of a protagonist trying to carve out her identity in the midst of often overwhelming obstacles. It also interests me to read about women who, like me, somehow managed to discover who they were (I use the word “translate” in my memoir), to carve out an identity that is separate from the idea that people around her erroneously hold to be true.

Linda's book list on memoirs that touch upon something special

Linda Murphy Marshall Why did Linda love this book?

This book is particularly good for anyone who was/is in the baby-boomer generation and/or who had issues with their mother.

I identified with Meyer’s ongoing struggles with her mother, a mother who was born during a period when women were normally not allowed to stretch their wings and live their own lives. This was my situation and – in hindsight – I often wonder if many of my personal struggles with my mother were due to the fact that I was afforded so many more opportunities than my mother, through no fault of her own.

By Linda Joy Myers,

Why should I read it?

1 author picked Don't Call Me Mother as one of their favorite books, and they share why you should read it.

What is this book about?

This compassionate and gripping memoir tells the story of three generations of daughters who, though determined to be different from their absent mothers, ultimately follow in their footsteps. Myers's new afterword continues the saga, allowing her to confront her family legacy and come full circle with her daughter and grandchildren.


Book cover of World War II History for Teens: Understanding the Major Battles, Military Strategy, and Arc of War

Becky Van Vleet Author Of Unintended Hero

From my list on our greatest generation: heroes from World War II.

Why am I passionate about this?

I’m passionate about sharing our family stories for the next generations. Everyone has a story. They are powerful and we bond through them. As a baby boomer, I’m especially ardent about preserving WWII stories. So much so that I wrote a book, Unintended Hero, about my father’s experiences and battles aboard his ship, the USS Denver, in WWII. These first-hand account stories, not found in classroom history books, must be preserved. I believe we owe a debt of gratitude to the Greatest Generation, whose sacrifices have made our nation what it is today, and I enjoy speaking to high school students about the Greatest Generation’s zealous patriotism.

Becky's book list on our greatest generation: heroes from World War II

Becky Van Vleet Why did Becky love this book?

Although the title of this non-fiction book suggests the level is for teenagers, as a baby boomer, I thoroughly appreciated the author’s portrayal of the historical arc of the war.

Hands down, it’s a great book for adults as well. Mack-Jackson’s timelines and descriptions of the major battles and military strategies, including the prelude to World War II, are very well researched and written for easy comprehension of a worldwide war.

The allegiance to country and sacrifices to a cause beyond self of the Greatest Generation American soldiers, pilots, and sailors can never be doubted after reading this book.

By Benjamin Mack-Jackson,

Why should I read it?

1 author picked World War II History for Teens as one of their favorite books, and they share why you should read it. This book is for kids age 13, 14, 15, and 16.

What is this book about?

Explore WWII from the front lines in this teen history book

Help history come alive in a way that's easy for teens to connect with and enjoy. World War II History for Teens dives deep into the major battles, providing a core, compelling framework that allows teens to better understand what really happened during the war. From the conquest of Europe all the way through the end of the Pacific Theater, they'll get an up-close look at the course of the Second World War and learn how it created the world they live in today.

World War II History for…


Book cover of Retirement Portfolios: Theory, Construction, and Management

Wade Pfau Author Of Retirement Planning Guidebook: Navigating the Important Decisions for Retirement Success

From my list on preparing you for retirement.

Why am I passionate about this?

I am economist who first started exploring retirement planning for my own personal situation. I became so captivated by the topic that I changed fields and was selected as the Professor of Retirement Income at the American College of Financial Services. I am a past curriculum director for the Retirement Management Analyst designation and past program director for the Retirement Income Certified Professional designation. More recently, I am the co-creator of the Retirement Income Style Awareness and co-host of the Retire with Style podcast. I enjoy learning and teaching about all topics related to retirement.

Wade's book list on preparing you for retirement

Wade Pfau Why did Wade love this book?

Michael Zwecher’s Retirement Portfolios is a classic that lays out the case for thinking about retirement from the income perspective, instead of just in terms of portfolio returns.

It provides the philosophy behind income flooring, whether that is done from a lifetime perspective or from a founding of building the income floor rung-by-run over time. This book helped to establish the foundations for treating retirement income planning as distinct from traditional investment management and wealth accumulation.

This book is fairly technical.

By Michael J. Zwecher,

Why should I read it?

1 author picked Retirement Portfolios as one of their favorite books, and they share why you should read it.

What is this book about?

Retirement portfolio guidance for finance professionals

Retirement is one of the most important parts of the financial planning process. Yet only two percent of financial advisors describe themselves as competent in retirement planning.

Constructing a retirement portfolio is viewed as a difficult endeavor, and the demands facing financial advisors responsible for this task continue to grow. The pressures are particularly intense due to events such as the financial crisis and oncoming rush of retiring baby boomers. It is imperative that financial advisors be equipped and ready to create appropriate retirement portfolios. That's why Michael Zwecher-a leading expert on retirement income-has…


Book cover of Gap Year Girl: A Baby Boomer Adventure Across 21 Countries

Marianne C. Bohr Author Of The Twenty: One Woman's Trek Across Corsica on the GR20 Trail

From my list on by women about outdoor adventure.

Why am I passionate about this?

I married my high school sweetheart and travel partner, and followed my own advice to do graduate work, and started my career working for the French National Railroad in New York City, mapping itineraries for travelers to Europe. Travel means the world to me, and if I don’t have a trip on the horizon, I feel aimless and untethered. I worked in book publishing for 30 years and dropped out of the corporate rat race to take a gap year abroad. I wrote about our “Senior year abroad” in my first book Gap Year Girl. I returned to the US to teach middle school French and organize student trips to France. 

Marianne's book list on by women about outdoor adventure

Marianne C. Bohr Why did Marianne love this book?

For readers with wanderlust who long to hit the road, Gap Year Girl is a pleasure to read.

It is the author’s travel adventure memoir about how she and her husband, late Baby Boomers, retraced their backpacking travels abroad from much earlier years. Bohr describes what it’s like to kiss your job goodbye, sell your possessions, pack your bags, and take off on a quest for adventure.

Readers will be intrigued and inspired by this account of a couple’s experiences on an unconventional, past-the-blush-of-youth quest. Bohr blends the details of travel, culture, and history with humor and the intimacy of her life.

She shares that seven weeks into their journey, homesickness hit them hard in a cold, ancient village in southwestern France, but they rallied and went on to continue their adventure. 

By Marianne C. Bohr,

Why should I read it?

1 author picked Gap Year Girl as one of their favorite books, and they share why you should read it.

What is this book about?

In the 1960s and '70s, thousands of baby boomers strapped packs to their backs and flocked to Europe, wandering the continent on missions of self-discovery. Many of these boomers still dream of "going back"-of once again cutting themselves free and revisiting the places they encountered in their youth, recapturing what was, and creating fresh memories along the way. Marianne Bohr and her husband, Joe, did just that.

In Gap Year Girl, Bohr describes what it's like to kiss your job good-bye, sell your worldly possessions, pack your bags, and take off on a quest for adventure. Page by page, she…


Book cover of NPR: The Trials and Triumphs of National Public Radio

Lisa Napoli Author Of Susan, Linda, Nina & Cokie: The Extraordinary Story of the Founding Mothers of NPR

From my list on National Public Radio and how it all works.

Why am I passionate about this?

As a career journalist who has worked in print, online, on the radio and on television, I’ve long been intrigued by the influence of mass media and the vast technological changes in how information is transmitted that have occurred over the course of my career. Burnt out from the daily deadlines and transformed by a chance to work in the Kingdom of Bhutan, I began writing books and gravitate toward the “origin stories” of influential US entities.

Lisa's book list on National Public Radio and how it all works

Lisa Napoli Why did Lisa love this book?

Millions of people love and tune in to public radio every day. But how many people understand how public radio works, or how it got to where it is today? When it was first chartered in 1970, it wasn't clear NPR would work-or exactly how. For years, it struggled to find an audience—in part because of the technological limitations of the network and the emerging FM medium. McCauley interviewed early luminaries in public radio to construct this terrific look at its early years.

By Michael McCauley,

Why should I read it?

1 author picked NPR as one of their favorite books, and they share why you should read it.

What is this book about?

The people who shaped America's public broadcasting system thought it should be "a civilized voice in a civilized community"-a clear alternative to commercial broadcasting. This book tells the story of how NPR has tried to embody this idea. Michael P. McCauley describes NPR's evolution from virtual obscurity in the early 1970s, when it was riddled with difficulties-political battles, unseasoned leadership, funding problems-to a first-rate broadcast organization. The book draws on a wealth of primary evidence, including fifty-seven interviews with people who have been central to the NPR story, and it places the network within the historical context of the wider…


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Book cover of Exit Planning: The Definitive Guide
Book cover of Finish Big: How Great Entrepreneurs Exit Their Companies on Top
Book cover of Walking to Destiny: 11 Actions An Owner MUST Take to Rapidly Grow Value & Unlock Wealth

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