From my list on National Public Radio and how it all works.
Who am I?
As a career journalist who has worked in print, online, on the radio and on television, I’ve long been intrigued by the influence of mass media and the vast technological changes in how information is transmitted that have occurred over the course of my career. Burnt out from the daily deadlines and transformed by a chance to work in the Kingdom of Bhutan, I began writing books and gravitate toward the “origin stories” of influential US entities.
Lisa's book list on National Public Radio and how it all works
Why did Lisa love this book?
For a critical look at the financial structure of public broadcasting and its intricacies as and after it became a powerhouse, Ledbetter's book can't be beat. I just wish he'd update it! Few people understand how public radio in particular is financed. Having written a book about the great philanthropist Joan Kroc and her landmark gift to NPR when she died, I found this book particularly illuminating. Anyone who gives to the pledge drives should read this.