Made Possible By...
Made Possible By...is an engrossing history of public broadcasting, from its initial idealist attempt to reshape the vast wasteland of television, to its current lamentable state - safe, consistently mediocre, and as dependent on corporate financing as its commercial counterparts.
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Why read it?
1 author picked Made Possible By... as one of their favorite books. Why do they recommend it?
For a critical look at the financial structure of public broadcasting and its intricacies as and after it became a powerhouse, Ledbetter's book can't be beat. I just wish he'd update it! Few people understand how public radio in particular is financed. Having written a book about the great philanthropist Joan Kroc and her landmark gift to NPR when she died, I found this book particularly illuminating. Anyone who gives to the pledge drives should read this.
From Lisa's list on National Public Radio and how it all works.
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