Fans pick 100 books like Getting Price Right

By Gerald Smith,

Here are 100 books that Getting Price Right fans have personally recommended if you like Getting Price Right. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Good to Great: Why Some Companies Make the Leap and Others Don't

Rusty Komori Author Of Superior: Creating a Superior Culture of Excellence

From my list on building excellence in leadership.

Why am I passionate about this?

I was the Head Coach of the Punahou School Boys Varsity Tennis Team for 22 years, and we were fortunate to win 22 consecutive State Championships. Since retiring as head coach in 2015, I felt compelled to become an author and share my system of coaching excellence which led to this unprecedented winning streak. I know there are distinct differences between great and superior which can be applied to everyone in business, sports, and life. I want to inspire everyone to maximize their potential and have peak performance as a parent, son or daughter, coach or player, leader or team member.

Rusty's book list on building excellence in leadership

Rusty Komori Why did Rusty love this book?

I loved this book because we all want to achieve greatness, and it clearly identifies practices, strategies, and habits that can take a good team and make them great. It’s a reminder for me to be disciplined as a person, control myself with disciplined thoughts, and exhibit disciplined actions.

I like how Jim Collins emphasizes strategic focus, disciplined decision-making, and the importance of sustained excellence for long-term success. His "Hedgehog Concept" is a great reminder for me to reflect on what I’m deeply passionate about, what I can be the best at, and what drives my economic engine.

By Jim Collins,

Why should I read it?

16 authors picked Good to Great as one of their favorite books, and they share why you should read it.

What is this book about?

________________________________
Can a good company become a great one? If so, how?

After a five-year research project, Jim Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organisation to make the leap from good to great while other organisations remain only good. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern mind.

Good to Great achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel. It is widely regarded…


Book cover of Competitive Strategy: Techniques for Analyzing Industries and Competitors

Jeet Mukherjee Author Of Pricing with Confidence: Ten Rules for Increasing Profits and Staying Ahead of Inflation

From my list on make an impact in your organization through pricing.

Why am I passionate about this?

I’ve been working in value-based pricing for over 20 years and I’ve seen firsthand how it can transform a company’s profits when done right and executed properly through sales. While the specific strategies and tactics vary across industries, company size, and product offerings, many of the foundations and logic behind those strategies can be learned, and must be understood in order to grow a company’s revenue and profit growth in today’s markets. I’d love to connect about any of these topics – feel free to reach out on LinkedIn!

Jeet's book list on make an impact in your organization through pricing

Jeet Mukherjee Why did Jeet love this book?

Porter’s five forces have been around a long time–and they’re an important and timeless framework for strategy.

It helps companies focus on where to improve as they look to dominate a market, understanding the ecosystem of competitive threats, entrants, and substitutes.

By understanding what contributes to your pricing power and knowing your stance in different environments, leaders will learn to discern what your pricing power is and how to build and maintain it over time.

By Michael E. Porter,

Why should I read it?

2 authors picked Competitive Strategy as one of their favorite books, and they share why you should read it.

What is this book about?

Now nearing its sixtieth printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world.

Electrifying in its simplicity-like all great breakthroughs-Porter's analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet developed: his three generic strategies-lowest cost, differentiation, and focus-which bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and…


Book cover of The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making

Jeet Mukherjee Author Of Pricing with Confidence: Ten Rules for Increasing Profits and Staying Ahead of Inflation

From my list on make an impact in your organization through pricing.

Why am I passionate about this?

I’ve been working in value-based pricing for over 20 years and I’ve seen firsthand how it can transform a company’s profits when done right and executed properly through sales. While the specific strategies and tactics vary across industries, company size, and product offerings, many of the foundations and logic behind those strategies can be learned, and must be understood in order to grow a company’s revenue and profit growth in today’s markets. I’d love to connect about any of these topics – feel free to reach out on LinkedIn!

Jeet's book list on make an impact in your organization through pricing

Jeet Mukherjee Why did Jeet love this book?

While pricing has evolved in many ways, the tenets of this book will be referenced in nearly every modern-day pricing strategy.

It’s important to understand these foundations and their logic as you build out your own strategy. The book walks through the effects of price, how it reflects on your brand, and the art of price setting and differential value as important parts of the broader picture of pricing.

By Thomas Nagle, Reed Holden,

Why should I read it?

1 author picked The Strategy and Tactics of Pricing as one of their favorite books, and they share why you should read it.

What is this book about?

Practical in focus and lively in style, this book provides a comprehensive, managerially-focused, integrated, step-by-step guide to pricing analysis and strategy development. Numerous walk-through examples show how companies successfully or unsuccessfully implement pricing strategies. Strategic Pricing; Costs; Financial analysis; Customers; Competition; Price-center strategy; Life Cycle Pricing; Managing Value Perceptions; Segmented Pricing; Pricing in and through Distribution Channels; Competitive Advantages; Customer Research for Pricing; The Law and Ethics. For Marketing Managers, Product Managers, Managers of Pricing, Managers of Strategic Planning.


Book cover of Negotiating with Backbone: Eight Sales Strategies to Defend Your Price and Value

Jeet Mukherjee Author Of Pricing with Confidence: Ten Rules for Increasing Profits and Staying Ahead of Inflation

From my list on make an impact in your organization through pricing.

Why am I passionate about this?

I’ve been working in value-based pricing for over 20 years and I’ve seen firsthand how it can transform a company’s profits when done right and executed properly through sales. While the specific strategies and tactics vary across industries, company size, and product offerings, many of the foundations and logic behind those strategies can be learned, and must be understood in order to grow a company’s revenue and profit growth in today’s markets. I’d love to connect about any of these topics – feel free to reach out on LinkedIn!

Jeet's book list on make an impact in your organization through pricing

Jeet Mukherjee Why did Jeet love this book?

This is the logical next step in value-based building blocks.

Learning simple negotiation approaches is essential for go-to-market capability building so teams can defend their prices and get paid for the value they deliver. In order for us to sell the price we came up with, we need to understand the various types of people we’re selling to.

The book discusses how to frame value and price appropriately in order to get the most out of realized price, training customers to realize price over time and negotiating more effectively in both the short- and long-term scenarios of customer relationships.

By Reed Holden,

Why should I read it?

1 author picked Negotiating with Backbone as one of their favorite books, and they share why you should read it.

What is this book about?

Sales professionals now confront the most serious threat to their success. Regardless of their size, industry, country, customer type, nature of the relationship or amount of value they provide, sales professionals are finding that purchasing decisions are increasingly being limited by procurement. The modern procurement function is purchasing on steroids. Where traditional purchasing managers negotiated, procurement officials attempt to dictate. Procurement deploys a variety of tactics designed to do one thing: gain unprecedented discounts and concessions out of even the most sophisticated sales professionals. This book is a strategy guide for salespeople to help them level the procurement playing field…


Book cover of Theory of Value: An Axiomatic Analysis of Economic Equilibrium

Thijs ten Raa Author Of Microeconomics: Equilibrium and Efficiency

From my list on microeconomics on how markets are interconnected.

Why am I passionate about this?

Microeconomics is a turnoff to most readers. Not without reason. Many books in this field are dull rewrites of other books and opaque.  In particular, it is not clear how the behavior of individual consumers and producers adds to the performance—good or bad—of an economy. The books listed here helped me to sharpen my own mind and to make my writing lucid.

Thijs' book list on microeconomics on how markets are interconnected

Thijs ten Raa Why did Thijs love this book?

As a math student I found economics a slippery subject and, therefore, was hesitant to read any book on the subject. 

Theory of Value is a short, formal manuscript, that includes the definition of an economy. It was the first book I read in economics and I loved it. It induced me to move to New York and to study the field.


By Gerard Debreu,

Why should I read it?

1 author picked Theory of Value as one of their favorite books, and they share why you should read it.

What is this book about?

"[This] beautiful and austere book . . . [is] an important landmark of economic theory."-F.H. Hahn, Journal of Political Economy
"An immortal classic of twentieth century economics. Every economist should own a copy."-Robert Lucas, University of Chicago
Theory of Value offers a rigorous, axiomatic, and formal analysis of producer behavior, consumer behavior, general equilibrium, and the optimality of the market mechanism for resource allocation.


Book cover of Mixed Signals: How Incentives Really Work

John A. List Author Of The Voltage Effect: How to Make Good Ideas Great and Great Ideas Scale

From my list on changing the world and/or yourself.

Why am I passionate about this?

My passion is using field experiments to explore economic questions. Since the early 1990s I have generated more than 200 papers published in academic journals using the world as my lab. That’s what we do as academics. The problem is that locked away in these journals is an enormous amount of wisdom and insights that can not only help the realm of academia, but also change the world as we know it. The brilliant authors of these books unlock the ideas and knowledge found in the academic papers that are full of jargon and math, aimed towards a narrow audience, and put them in language aimed towards the masses where real change can be implemented.  

John's book list on changing the world and/or yourself

John A. List Why did John love this book?

Many people are now aware of the power of incentives. However, it is not hard to find examples of times when incentives and signals do not align.

Take an example addressed in this book: organizations highlight teamwork but use individual incentives. Incentives and signals can help you achieve your goals, but you must make sure that incentives are signally what you intend.

My co-author of The Why-Axis and many academic papers, Uri Gneezy, combines learnings from behavioral economics, game theory, psychology, and fieldwork to teach you to do just that. You will learn how to ensure that your incentives send the signal that you want. 

By Uri Gneezy,

Why should I read it?

1 author picked Mixed Signals as one of their favorite books, and they share why you should read it.

What is this book about?

An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world

Incentives send powerful signals that aim to influence behavior. But often there is a conflict between what we say and what we do in response to these incentives. The result: mixed signals.

Consider the CEO who urges teamwork but designs incentives for individual success, who invites innovation but punishes failure, who emphasizes quality but pays for quantity. Employing real-world scenarios just like this to illustrate this everyday phenomenon, behavioral economist…


Book cover of Option Trading: Pricing and Volatility Strategies and Techniques

Ernest P. Chan Author Of Quantitative Trading: How to Build Your Own Algorithmic Trading Business

From my list on quantitative trading for beginners.

Why am I passionate about this?

A noted quantitative hedge fund manager and quant finance author, Ernie is the founder of QTS Capital Management and Predictnow.ai. Previously he has applied his expertise in machine learning at IBM T.J. Watson Research Center’s Human Language Technologies group, at Morgan Stanley’s Data Mining and Artificial Intelligence Group, and at Credit Suisse’s Horizon Trading Group. Ernie was quoted by Bloomberg, the Wall Street Journal, New York Times, Forbes, and the CIO magazine, and interviewed on CNBC’s Closing Bell program. He is an adjunct faculty at Northwestern University’s Master’s in Data Science program and supervises student theses there. Ernie holds a Ph.D. in theoretical physics from Cornell University.

Ernest's book list on quantitative trading for beginners

Ernest P. Chan Why did Ernest love this book?

Disclaimer: I like Euan’s books not because he is a friend and has endorsed my books. Long before we became friends, I have bought his book, and said to myself “Wow! This is the first book about options trading that is not just a bunch of trite statements about payouts from various straddles and spreads positions!” It talks about some unique arbitrage opportunities that only professionals knew about. On the other hand, the amount of mathematics is very manageable, and can largely be skipped without affecting the practical applications of the concepts. 

By Euan Sinclair,

Why should I read it?

1 author picked Option Trading as one of their favorite books, and they share why you should read it.

What is this book about?

An A to Z options trading guide for the new millennium and the new economy Written by professional trader and quantitative analyst Euan Sinclair, Option Trading is a comprehensive guide to this discipline covering everything from historical background, contract types, and market structure to volatility measurement, forecasting, and hedging techniques. This comprehensive guide presents the detail and practical information that professional option traders need, whether they're using options to hedge, manage money, arbitrage, or engage in structured finance deals. It contains information essential to anyone in this field, including option pricing and price forecasting, the Greeks, implied volatility, volatility measurement…


Book cover of The Great Wave: Price Revolutions and the Rhythm of History

Diana B. Henriques Author Of A First-Class Catastrophe: The Road to Black Monday, the Worst Day in Wall Street History

From my list on why today’s financial world is the way it is.

Why am I passionate about this?

When I first started covering Wall Street as a reporter, I faced a steep learning curve. I had always loved history, but I knew almost nothing about the history of Wall Street itself. I started educating myself -- and what began as a utilitarian effort to do my job better became a life-changing passion. Too often, financial history gets written for analysts and academics; it was a rare joy to find writers who told these wonderful Wall Street tales in an engaging, accessible way. That became my goal as an author: to write financial history in a way that could fascinate the general reader.

Diana's book list on why today’s financial world is the way it is

Diana B. Henriques Why did Diana love this book?

It may seem odd to apply the word “thrilling” to an account of price movements through history. But for me, this book was one exciting “Aha!” moment after another. Fischer is a wonderful, whimsical writer, but he is also a brilliant historian who sees how the rhythms of the human economy – buying, selling, saving, spending – shape both the future and our understanding of the past. A truly surprising, brilliant book!  

By David Hackett Fischer,

Why should I read it?

1 author picked The Great Wave as one of their favorite books, and they share why you should read it.

What is this book about?

A unique view of historical change, based on the rise and fall of prices.


Book cover of Candlestick Charting for Dummies

Ann C. Logue Author Of Day Trading for Dummies

From my list on for beginning traders.

Why am I passionate about this?

I’ve always been fascinated with money and investing. Trading is but one segment of the market, but it’s one that creates a lot of drama and excitement that draws people in—and that creates great stories. I also want people to do their research before they trade, because so many people lose money. Preparation, discipline, and strategy improve the odds of success. I’m a long-time financial author and consulting analyst. I have an MBA and am a CFA charter holder, the whole bit, and want to make financial information more accessible. There are a lot of people with a vested interest in making things more complicated than they need to be.

Ann's book list on for beginning traders

Ann C. Logue Why did Ann love this book?

Great trades come from market analysis, not hot tips on Reddit. Candlestick charts contain an enormous amount of information about market trends and activity. Learning charting takes some time, and this book is a great start. Whatever system you decide to follow, make notes of your trades. Plan them out, then note what worked and what didn’t. 

By Russell Rhoads,

Why should I read it?

1 author picked Candlestick Charting for Dummies as one of their favorite books, and they share why you should read it.

What is this book about?

Want to gain a trading edge with candlestick charts? Find them a little confusing? No worries! Candlestick Charting For Dummies sheds light on this time-tested method for finding the perfect moment to buy or sell. It demystifies technical and chart analysis and gives you the tools you need to identify trading patterns - and pounce! This friendly, practical, guide explains candlestick charting and technical analysis in plain English. In no time, you'll be working with common candlestick patterns, analyzing trading patterns, predicting market behavior, and making your smartest trades ever. You'll discover the advantages candlestick has over other charting methods…


Book cover of Good to Great: Why Some Companies Make the Leap and Others Don't
Book cover of Competitive Strategy: Techniques for Analyzing Industries and Competitors
Book cover of The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making

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