100 books like 7 Steps to Freedom II

By Benjamin D Suarez,

Here are 100 books that 7 Steps to Freedom II fans have personally recommended if you like 7 Steps to Freedom II. Shepherd is a community of 10,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Monster Loyalty: How Lady Gaga turns Followers into Fanatics

Robert Skrob Author Of Retention Point: The Single Biggest Secret to Membership and Subscription Growth for Associations, SAAS, Publishers, Digital Access, Subscription Boxes and all Membership and Subscription-Based Businesses

From my list on growing fans who become your best customers.

Why am I passionate about this?

I am an expert in customer retention and membership growth with 30 years of experience working with businesses across more than 80 industries. As the President of Be Unleavable, Inc., I specialize in helping subscription companies grow their membership and create loyal, dedicated customer bases. I have authored several books on the subject, including the widely-acclaimed Retention Point, which teaches businesses how to foster a group of excited fans who become their best customers and recommend the business to others. My focus is helping businesses foster long-term relationships with their customers rather than having a series of “one-night stands.”

Robert's book list on growing fans who become your best customers

Robert Skrob Why did Robert love this book?

This is a captivating read that delves into the world of creating a fan base for any business.

Using Lady Gaga as a fun and intriguing example, the book demonstrates how she cultivated a loyal following while many talented artists struggle to gain recognition. Huba's choice of subject matter not only adds an element of entertainment but also highlights the effectiveness of Gaga's strategy.

The book breaks down the process into easy-to-follow steps that anyone can implement within their own business. One key lesson from Monster Loyalty is to "Make Them Feel Like Rock Stars," emphasizing the importance of making your fans feel special by acknowledging their contributions, highlighting their input, and incorporating their submissions into your work.

What sets this book apart is the simple template it provides, making it straightforward to apply the principles in a business setting.

By Jackie Huba,

Why should I read it?

1 author picked Monster Loyalty as one of their favorite books, and they share why you should read it.

What is this book about?

Famous for her avant-garde outfits, over-the-top performances, and addictive dance beats, Lady Gaga is one of the most successful pop musicians of all time. But behind her showmanship lies another achievement: her wildly successful strategy for attracting and keeping insanely loyal fans. She's one of the most popular social media voices in the world with more than 33 million Twitter followers and 55 million Facebook fans. And she got there by methodically building a grassroots base of what she calls her "Little Monsters" - passionate fans who look to her not just for music but also for joy, inspiration, and…


Book cover of Sticky Church

Robert Skrob Author Of Retention Point: The Single Biggest Secret to Membership and Subscription Growth for Associations, SAAS, Publishers, Digital Access, Subscription Boxes and all Membership and Subscription-Based Businesses

From my list on growing fans who become your best customers.

Why am I passionate about this?

I am an expert in customer retention and membership growth with 30 years of experience working with businesses across more than 80 industries. As the President of Be Unleavable, Inc., I specialize in helping subscription companies grow their membership and create loyal, dedicated customer bases. I have authored several books on the subject, including the widely-acclaimed Retention Point, which teaches businesses how to foster a group of excited fans who become their best customers and recommend the business to others. My focus is helping businesses foster long-term relationships with their customers rather than having a series of “one-night stands.”

Robert's book list on growing fans who become your best customers

Robert Skrob Why did Robert love this book?

Sticky Church may initially seem like an unconventional choice for business owners looking to improve customer retention, as it focuses on growing a congregation within a church setting.

However, the principles of customer retention remain the same across different contexts and can offer valuable insights to entrepreneurs.

Imagine enticing your customers to visit your business every week and even bringing friends and family with them - that's the power of Sticky Church.

While the book delves into Sermon Based Small Group meetings, which might not directly apply to most businesses, the underlying principles of connecting customers with each other and encouraging them to share their experiences are universal.

These ideas form the foundation of political movements, committed fan bases, and customer groups like Apple fans.

In the context of a church, Sticky Church offers unique customer retention insights that might be difficult to glean from a business-centric book. It's an…

By Larry Osborne,

Why should I read it?

1 author picked Sticky Church as one of their favorite books, and they share why you should read it.

What is this book about?

Why closing the back door of your church is even more important than opening the front door wider.

In Sticky Church, author and pastor Larry Osborne offers a time-tested strategy for doing so: sermon-based small groups that dig deeper into the weekend message and tightly velcro members to the ministry. It's a strategy that enabled Osborne's congregation to grow from a handful of people to one of the larger churches in the nation-without any marketing or special programming. Sticky Church tells the inspiring story of North Coast Church's phenomenal growth and offers practical tips for launching your own sermon-based small…


Book cover of Making Them Believe: How One of America's Legendary Rogues Marketed ''The Goat Testicles Solution'' and Made Millions

Robert Skrob Author Of Retention Point: The Single Biggest Secret to Membership and Subscription Growth for Associations, SAAS, Publishers, Digital Access, Subscription Boxes and all Membership and Subscription-Based Businesses

From my list on growing fans who become your best customers.

Why am I passionate about this?

I am an expert in customer retention and membership growth with 30 years of experience working with businesses across more than 80 industries. As the President of Be Unleavable, Inc., I specialize in helping subscription companies grow their membership and create loyal, dedicated customer bases. I have authored several books on the subject, including the widely-acclaimed Retention Point, which teaches businesses how to foster a group of excited fans who become their best customers and recommend the business to others. My focus is helping businesses foster long-term relationships with their customers rather than having a series of “one-night stands.”

Robert's book list on growing fans who become your best customers

Robert Skrob Why did Robert love this book?

This is an eye-opening exploration of the principles of persuasion and belief.

The book focuses on the intriguing story of Dr. J.R. Brinkley, who gained notoriety for selling goat testicle implants as a cure for erectile dysfunction. While this may seem outlandish, it serves as a powerful illustration of how people can be made to believe in something when specific techniques are employed.

Many of us are raised with a certain moral compass, which can sometimes hinder our understanding of how belief works.

Making Them Believe breaks down these principles and shows readers how to harness them in a business context. By suspending our disbelief and distaste for Dr. Brinkley's methods, we uncover a remarkable template for convincing customers to believe in and buy our products.

The key takeaway from this book is that, by following the principles outlined, you can effectively promote your reputable product or service, ultimately benefiting…

By Dan S. Kennedy, Chip Kessler,

Why should I read it?

1 author picked Making Them Believe as one of their favorite books, and they share why you should read it.

What is this book about?

DR. JOHN BRINKLEY was, at one time, the wealthiest doctor of his time, undeniably the most Barnum-esque promoter in medicine in his time, vilified and prosecuted as a quack, praised as saint by the amazing number of men who flocked to him for his 'fountain of youth'---and by their wives. This book delves deeply into his TWENTY-ONE MARKETING PRINCIPLES, to provide a blueprint for adventurous advertising, marketing, promotion and personal promotion that can install a 'fountain of profits' in just about any business! IF YOU'D LIKE TO---AND WOULD PROFIT FROM---making yourself or your business famous and magnetically attractive, locally or…


Book cover of Impro: Improvisation and the Theatre

Robert Skrob Author Of Retention Point: The Single Biggest Secret to Membership and Subscription Growth for Associations, SAAS, Publishers, Digital Access, Subscription Boxes and all Membership and Subscription-Based Businesses

From my list on growing fans who become your best customers.

Why am I passionate about this?

I am an expert in customer retention and membership growth with 30 years of experience working with businesses across more than 80 industries. As the President of Be Unleavable, Inc., I specialize in helping subscription companies grow their membership and create loyal, dedicated customer bases. I have authored several books on the subject, including the widely-acclaimed Retention Point, which teaches businesses how to foster a group of excited fans who become their best customers and recommend the business to others. My focus is helping businesses foster long-term relationships with their customers rather than having a series of “one-night stands.”

Robert's book list on growing fans who become your best customers

Robert Skrob Why did Robert love this book?

Impro is a fascinating read that not only teaches actors the art of improvisation theater, but also unveils a key reason behind customers' purchase of luxury products: the concept of status.

Status plays a vital role in driving consumer behavior, as individuals seek to maintain or elevate their standing within a community by acquiring items that align with their perceived status.

In the realm of improvisation, playing with status dynamics—such as treating a low-status character as if they hold high status, or vice versa—can create humor and intrigue.

Similarly, in the business world, understanding and catering to the status that customers seek through their purchases can be instrumental in driving sales and fostering loyalty.

Though primarily aimed at actors, Impro offers valuable insights for business professionals as well. By grasping the significance of status and learning to address it in product offerings and marketing strategies, businesses can tap into a…

By Keith Johnstone,

Why should I read it?

1 author picked Impro as one of their favorite books, and they share why you should read it.

What is this book about?

Keith Johnstone's involvement with the theatre began when George Devine and Tony Richardson, artistic directors of the Royal Court Theatre, commissioned a play from him. This was in 1956. A few years later he was himself Associate Artistic Director, working as a play-reader and director, in particular helping to run the Writers' Group. The improvisatory techniques and exercises evolved there to foster spontaneity and narrative skills were developed further in the actors' studio then in demonstrations to schools and colleges and ultimately in the founding of a company of performers, called The Theatre Machine. Divided into four sections, 'Status', 'Spontaneity',…


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Book cover of 500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business

Andreas Ioannou Author Of Entrepreneur Makeover

From my list on digital marketing that will help you to stand out.

Why am I passionate about this?

I am a self-taught marketer. I have gained all my digital marketing knowledge by reading articles and watching videos online. I am the author of the digital marketing book, Entrepreneur Makeover. On my Entrepreneur Makeover website, I share digital marketing strategies through my articles that help people to promote their website/business for free or at a minimal cost. I have a passion for digital marketing because I realised how important digital marketing is in order to succeed in any kind of business. You can have a great website or product but if no one knows about it, this is something that will result in the failure of a business.

Andreas' book list on digital marketing that will help you to stand out

Andreas Ioannou Why did Andreas love this book?

You need a consistent social media marketing plan in order to create a successful business. 

Andrew Macarthy's Social Media Marketing Tips features hundreds of actionable strategies for different social media platforms, including Facebook, Instagram, Pinterest, and more. 

The readers of this book will find useful guidelines for establishing their social media presence. The social media strategies are divided into chapters, so the readers can easily find the appropriate information quickly.

By Andrew Macarthy,

Why should I read it?

1 author picked 500 Social Media Marketing Tips as one of their favorite books, and they share why you should read it.

What is this book about?

*** Updated in DECEMBER 2022! *** The most up-to-date social media book for small businesses and entrepreneurs!***

Transform your social media marketing in minutes!

Struggling to use social media to find new customers? Tired of posting and getting no likes and comments? Or just overwhelmed and don't even know where to begin?

You know you need social media to get promote your business. But, most small business owners just "post and hope," then get tired and frustrated when the likes, comments, and sales don't come rolling in. "Countless hours spent creating content, and for what? Other people are doing well,…


Book cover of Becoming A Digital Marketer: Gaining the Hard & Soft Skills for a Tech-Driven Marketing Career

Dario Sipos Author Of Digital Retail Marketing: The Essential Guide to Low-Cost, Successful Content Marketing

From my list on help retailers learn and apply digital marketing.

Why am I passionate about this?

When you have online influence, you have the ability to transform minds, behaviors, and outcomes. Dario Sipos is a Digital Marketing Strategist, Branding Expert, Keynote Public Speaker, Business Columnist, and Author of the highly acclaimed books Digital Personal Branding and Digital Retail Marketing. Dario has spent significant time working all over the World in the digital field, helping clients and developing brands. He helps leaders influence positive outcomes in all directions, even under the most difficult, changing conditions. Dario will help you build your influence in all directions of your online presence.

Dario's book list on help retailers learn and apply digital marketing

Dario Sipos Why did Dario love this book?

After working for years in the retail marketing field, I realized that digital marketing is changing the speed by which the usually slow-paced retail industry is developing. So in the rapid world of marketing where new generations bring digital to traditional marketing, I realized that everyone needs to learn about digital marketing much more because eCommerce develops at an incredibly fast pace. When my clients operate a retail business that is trying to take an eCommerce approach they need to have more wide skills in digital marketing such as building websites, installing analytics, managing social media conversations, and understanding SEO strategy with a focus on email marketing. I discovered this book that offers both hard and soft skills to understand and successfully use crucial concepts of digital marketing.

By Gil Gildner, Anya Gildner,

Why should I read it?

1 author picked Becoming A Digital Marketer as one of their favorite books, and they share why you should read it.

What is this book about?

In the rapid world of marketing, fresh graduates and traditional marketers alike are learning that the industry is blending technology at a pace never seen before. It’s no longer enough to be a specialist: in today’s tech-driven industry, you’ve got to be able to build websites, install analytics, run pay-per-click campaigns, join Twitter chats, understand SEO strategy, and experience the underrated power of email marketing.

In Part 1, you’ll learn the hard skills crucial to a marketing career, like:

organic search (SEO)
paid advertising (PPC)
social media marketing
reporting & analytics
branding & copywriting email marketing

In Part 2, you’ll…


Book cover of Reengineering Retail: The Future of Selling in a Post-Digital World

Dario Sipos Author Of Digital Retail Marketing: The Essential Guide to Low-Cost, Successful Content Marketing

From my list on help retailers learn and apply digital marketing.

Why am I passionate about this?

When you have online influence, you have the ability to transform minds, behaviors, and outcomes. Dario Sipos is a Digital Marketing Strategist, Branding Expert, Keynote Public Speaker, Business Columnist, and Author of the highly acclaimed books Digital Personal Branding and Digital Retail Marketing. Dario has spent significant time working all over the World in the digital field, helping clients and developing brands. He helps leaders influence positive outcomes in all directions, even under the most difficult, changing conditions. Dario will help you build your influence in all directions of your online presence.

Dario's book list on help retailers learn and apply digital marketing

Dario Sipos Why did Dario love this book?

This book introduced me to the concept of a complete reinvention of retail, from brick and mortar to online shops, including changes in how consumers shop. Retail is considered slow and without the possibility for any drastic improvement. Reengineering Retail explores the revolution in retail by giving a glimpse into future developments. This book is the only one where the author’s vision is a future where every part of the existing retail experience will be transformed. The author bravely discusses the change of core economic revenue models, which helped me to understand a new potential roadmap to the future.

By Doug Stephens,

Why should I read it?

1 author picked Reengineering Retail as one of their favorite books, and they share why you should read it.

What is this book about?

Since the release of Doug Stephens' first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick and mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the shifting needs and expectations of a new consumer.

Picking up where The Retail Revival left off, Reengineering Retail explores the coming revolution in the global retail and consumer goods market, offering sales and marketing executives a roadmap to the future.…


Book cover of Marketing Rebellion: The Most Human Company Wins

Keith A. Quesenberry Author Of Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution

From my list on understanding how marketing has changed.

Why am I passionate about this?

After 17 years in the advertising industry, I became a professor to teach what I learned in practice. Only then did I start reflecting, researching, and discovering why we were successful in some efforts and not in others. From that perspective, I’ve been crafting new ways to approach marketing that are not based on what worked in the past, but on what works now in light of the dramatic changes to the field. Within marketing, I focus on social media strategy, digital marketing, and storytelling.

Keith's book list on understanding how marketing has changed

Keith A. Quesenberry Why did Keith love this book?

Marketing the old way took for granted that the company was in control. Now the consumer is in control. Mark Schaefer’s book will help you see the end of control and give you a manifesto for human-centered marketing. You’ll learn to see how your customers are part of your marketing department and how that is at the heart of success today. The good news for smaller brands is that winning in the rebellion doesn’t hinge on ad impressions, and big budgets, alone. Schaefer’s book helped me to see this new human-centered marketing from a more direct perspective. Instead of an evolution of the Four P’s he simply connects constant human truths to business success in “A Manifesto for Human-Centered Marketing” that ultimately leads to the new reality that your customers are your marketers.

By Mark W. Schaefer,

Why should I read it?

1 author picked Marketing Rebellion as one of their favorite books, and they share why you should read it.

What is this book about?

Are you overwhelmed by the breathtaking rate of change in the business world? Are confusing consumer trends, the unrelenting pace of technology, and the breakneck speed of digital marketing making you feel irrelevant and lost? Path-finding author Mark Schaefer provides an achievable and realistic framework to help you stay ahead of the curve by re-imagining marketing in a world where hyper-empowered consumers drive the business results. Marketing Rebellion will teach you: • How cataclysmic consumer trends are a predictable result of a revolution that started 100 years ago. • Why businesses must be built on human impressions instead of advertising…


Book cover of SEO 2022: Learn search engine optimization with smart internet marketing strategies

Andreas Ioannou Author Of Entrepreneur Makeover

From my list on digital marketing that will help you to stand out.

Why am I passionate about this?

I am a self-taught marketer. I have gained all my digital marketing knowledge by reading articles and watching videos online. I am the author of the digital marketing book, Entrepreneur Makeover. On my Entrepreneur Makeover website, I share digital marketing strategies through my articles that help people to promote their website/business for free or at a minimal cost. I have a passion for digital marketing because I realised how important digital marketing is in order to succeed in any kind of business. You can have a great website or product but if no one knows about it, this is something that will result in the failure of a business.

Andreas' book list on digital marketing that will help you to stand out

Andreas Ioannou Why did Andreas love this book?

SEO 2022 is a simple, easy-to-understand explanation of Search Engine Optimization techniques for beginners and advanced users. It is one of the best books on SEO, released by the author every year with the latest SEO trends and updates. The book focuses on search engine optimization tips and strategies for getting top rankings.

The author of the book, Adam Clarke, is Google Analytics and Google Ads certified and is also a renowned SEO consultant. 

With around 250 pages, Adam shares all of his top SEO knowledge with his readers.

By Adam Clarke,

Why should I read it?

1 author picked SEO 2022 as one of their favorite books, and they share why you should read it.

What is this book about?

Learn SEO and rank at the top of Google with SEO 2022—beginner to advanced!
Recently updated - EXPANDED & UPDATED JUNE 2022

No matter your background, SEO 2022 will walk you through search engine optimization techniques used to grow countless websites online, exact steps to rank high in Google, and how get a ton of customers.

In this SEO book you will find:
1. SEO explained in simple language, beginner to advanced.
2. The inner workings of Google’s algorithm and how it calculates the search results.
3. How to find “money” keywords that will send customers to your site.
4.…


Book cover of YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer

Andreas Ioannou Author Of Entrepreneur Makeover

From my list on digital marketing that will help you to stand out.

Why am I passionate about this?

I am a self-taught marketer. I have gained all my digital marketing knowledge by reading articles and watching videos online. I am the author of the digital marketing book, Entrepreneur Makeover. On my Entrepreneur Makeover website, I share digital marketing strategies through my articles that help people to promote their website/business for free or at a minimal cost. I have a passion for digital marketing because I realised how important digital marketing is in order to succeed in any kind of business. You can have a great website or product but if no one knows about it, this is something that will result in the failure of a business.

Andreas' book list on digital marketing that will help you to stand out

Andreas Ioannou Why did Andreas love this book?

Sean Cannell and Benji Travis have more than two decades of experience on YouTube. In this book they share their secrets that will help you to build a successful YouTube channel. The book teaches you how to grow your YouTube channel. You'll find foolproof, updated, premium video ideas to get you started on your YouTube journey. This book aims to teach you how to grow your following and make money as a video influencer. It is a complete YouTube channel growth guide for creators, business owners, digital entrepreneurs, and influencers. 

By Sean Cannell, Benji Travis,

Why should I read it?

1 author picked YouTube Secrets as one of their favorite books, and they share why you should read it.

What is this book about?

NEW EDITION--FULLY REVISED AND UPDATED with over 70 pages of new content and strategies! YouTube sensations and best selling authors Sean Cannell and Benji Travis take your YouTube channel from slow and dormant to accelerated and engaged, using premium and updated YouTube growth tips for creators, business owners, digital entrepreneurs, and influencers.
 
This is the ultimate gameplan to grow a following and make money with the power of video.
 
It's not enough to make a channel and upload random videos - hoping one goes viral. Sean and Benji break down the exact framework you need to take a leap of…


5 book lists we think you will like!

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