Why this book?
John Buchan served in the War Propaganda Bureau during WWI, crafting press releases that sought to preserve public morale against the terrible losses on the Western Front. Already a successful novelist, he created a new character named Richard Hannay who starred in his 1915 adventure thriller The Thirty Nine Steps. Hannay was so popular that Buchan revived him for a 1916 sequel set in the Ottoman Empire that proved an enduring classic: Greenmantle. Through his work in intelligence and propaganda, Buchan was aware of British war planners’ concerns that the Ottoman call for jihad that followed their declaration of war might provoke colonial Muslims to rise against the Entente Powers in India, Egypt, North Africa, and the Caucasus. He captured British fears of an Ottoman-inspired jihad inflaming Indian Muslims with the memorably Orientalist line: “There is a dry wind blowing through the East, and the parched grasses wait the spar. And the wind is blowing towards the Indian border.” It is amazing to think that Buchan managed to publish his book at the very height of the war in 1916, and it’s still a rollicking good read today.