Why did I love this book?
Before even thinking about collaborations and alliances with other firms, executives should consider whether their firm is collaborative enough. Surprisingly, the answer is often “no” because the structure and processes have not been established with an eye towards building a network that spreads information and facilitates collaboration. This book provides very helpful advice on how to improve firms through internal network building.
1 author picked Driving Results Through Social Networks as one of their favorite books, and they share why you should read it.
Driving Results Through Social Networks shows executives and managers how to obtain substantial performance and innovation impact by better leveraging these traditionally invisible assets. For the past decade, Rob Cross and Robert J. Thomas have worked closely with executives from over a hundred top-level companies and government agencies. In this groundbreaking book, they describe in-depth how these leaders are using network thinking to increase revenues, lower costs, and accelerate innovation.