Winning in Sports Business
Book description
Did you know that the movie Jerry Maguire ruined the sports agency business?
In Winning in Sports Business, Michael Rasile shares what the nuances of the sports business landscape are like, and what people need to do to get into it. He shares stories from the movers and shakers in…
Why read it?
1 author picked Winning in Sports Business as one of their favorite books. Why do they recommend it?
Having spent more than 30 years in sports public relations and marketing, I was intrigued when I was first introduced to Michael Rasile via LinkedIn as the host of the For The Love Of Sports podcast.
I would regularly watch Michael’s podcast interviews that I discovered on LinkedIn with leaders in the sports business industry. A short time later, I invited Michael to be a guest speaker in my sports marketing and sponsorship course in the Rutgers University Global Sports Business graduate program. Michael gave me and each of the students his book, Winning In Sports Business.
The book provides…
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