Startup

By Jerry Kaplan,

Book cover of Startup: A Silicon Valley Adventure

Book description

Kaplan, a well-known figure in the computer industry, founded GO Corporation in 1987, and for several years it was one of the hottest new ventures in the Valley. Startup tells the story of Kaplan's wild ride: how he assembled a brilliant but fractious team of engineers, software designers, and investors;…

Shepherd is reader supported. When you buy books, we may earn an affiliate commission.

Why read it?

1 author picked Startup as one of their favorite books. Why do they recommend it?

A singular account by the project leader of an ambitious effort to create a pathbreaking software program, Startup is Kaplan’s splendid chronicle of his company’s visionary pursuit of merging the pen with the computer. With a doctorate in computer science from the University of Pennsylvania and a slew of connections in Silicon Valley, Kaplan seemed well-placed for success. But while saddening to him and his team, the failure of Go, his software company, made for a valuable story about the perils and possibilities of dreaming big in computer code.

The book is filled with valuable anecdotes and lessons from code-writers…

Want books like Startup?

Our community of 11,000+ authors has personally recommended 100 books like Startup.

Browse books like Startup

5 book lists we think you will like!

Interested in entrepreneurs, California, and Silicon Valley?

Entrepreneurs 306 books
California 395 books
Silicon Valley 33 books