Primed to Perform

By Neel Doshi, Lindsay McGregor,

Book cover of Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation

Book description

The revolutionary book that teaches you how to use the cutting edge of human psychology to build high performing workplace cultures. Too often, great cultures feel like magic. While most leaders believe culture is critical to success, few know how to build one, or sustain it over time. What if…

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Why read it?

1 author picked Primed to Perform as one of their favorite books. Why do they recommend it?

While this book lacks the elegant organization of Collins or the memorable simplicity of Adizes or 4DX, it is stuffed with valuable wisdom.

It will be the longest read for your team, but it will make all of you better managers and give you specific traction points for organizational development and culture building. One of its fundamental points is particularly powerful for all of us: assume good intent. 

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It is practical, funny, and short, and "unweirds" coaching. Whether you're a parent, a teacher,…

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