The Only Sales Guide You'll Ever Need
Book description
The USA Today bestseller by the star sales speaker and author of The Sales Blog that reveals how all salespeople can attain huge sales success through strategies backed by extensive research and experience.
Anthony Iannarino never set out to become a salesman, let alone a sales manager, speaker, coach, or…
Why read it?
1 author picked The Only Sales Guide You'll Ever Need as one of their favorite books. Why do they recommend it?
Selling is and always has been about the personal relationship between the buyer and the seller. People buy from people they know and trust. Iannarino does a fantastic job outlining the essential behaviors (self-discipline, accountability, competitiveness, resourcefulness, storytelling, diagnosing) for effective sales and these principles will be requisite for all startup founders.
From Rob's list on building and growing a startup.
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