Mindf*ck

By Christopher Wylie,

Book cover of Mindf*ck: Cambridge Analytica and the Plot to Break America

Book description

For the first time, the Cambridge Analytica whistleblower tells the inside story of the data mining and psychological manipulation behind the election of Donald Trump and the Brexit referendum, connecting Facebook, WikiLeaks, Russian intelligence, and international hackers.

“Mindf*ck demonstrates how digital influence operations, when they converged with the nasty business…

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Why read it?

1 author picked Mindf*ck as one of their favorite books. Why do they recommend it?

Do you still have a Facebook account? I do—though I feel increasingly torn about it. I still use it for professional purposes, but part of me would gladly delete it (not, you know, that anything would actually get deleted, I suspect…). Christopher Wylie agrees. This wonderful account traces his role in the Cambridge Analytica scandal, where a mysterious “political consulting firm” used Facebook data to help swing the Brexit vote and Donald Trump’s successful presidential run. It’s a very personal story, which I love, and we get an insider’s view not only on the shocking and frankly terrifying practices Wylie…

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