A Behavioral Approach to Asset Pricing

By Hersh Shefrin,

Book cover of A Behavioral Approach to Asset Pricing

Book description

Behavioral finance is the study of how psychology affects financial decision making and financial markets. It is increasingly becoming the common way of understanding investor behavior and stock market activity. Incorporating the latest research and theory, Shefrin offers both a strong theory and efficient empirical tools that address derivatives, fixed…

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Why read it?

1 author picked A Behavioral Approach to Asset Pricing as one of their favorite books. Why do they recommend it?

This book inspired me to apply quantitative and theoretical models to analyse the impact of human psychology on financial decision-making. The book is sometimes a bit technical, but I felt that that the explanations around the mathematical requirements sufficiently supported the development of my own intuition about their economic and psychological motivation.

I learned from this book how to combine economic theory and psychology to explain empirical and experimental evidence on asset prices.  As a mathematician, I was excited to learn how Prof. Shefrin mathematically included psychological factors in classical models for financial decision-making and analyzed the implications for asset…

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