Merchant 101

By Daniel J. Moe,

Book cover of Merchant 101

Book description

1000 WORD EXCERPT Retail is detail. I don


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Why read it?

1 author picked Merchant 101 as one of their favorite books. Why do they recommend it?

Dan Moe is a savvy former buyer and in this book he explains all of the analysis and decision points that good buyers consider. A great basic primer to help new buyers gain skills or experienced buyers hone their instincts. The examples throughout the book make every concept easy. And it’s a short read at ~140 pages.  

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