Let My People Go Surfing

By Yvon Chouinard,

Book cover of Let My People Go Surfing: The Education of a Reluctant Businessman - Including 10 More Years of Business as Usual

Book description

"Wonderful . . . a moving autobiography, the story of a unique business, and a detailed blueprint for hope." —Jared Diamond, Pulitzer Prize-winning author of Guns, Germs, and Steel

In this 10th anniversary edition, Yvon Chouinard—legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.—shares the persistence and courage that have…

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Why read it?

1 author picked Let My People Go Surfing as one of their favorite books. Why do they recommend it?

Yvon is a very cool surfing maverick, someone who dared to do business differently back in the 1970s.

His legacy and success as a multi billion dollar company inspires us to think again about the whole principle of kindness in relation to the economy–most importantly to show how you don’t have to be a nasty bully of a boss to make money and also do something good for the planet.

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