Getting Beyond Better

By Roger L. Martin, Sally Osberg,

Book cover of Getting Beyond Better: How Social Entrepreneurship Works

Book description

Who drives transformation in society? How do they do it? In this compelling book, strategy guru Roger L. Martin and Skoll Foundation President and CEO Sally R. Osberg describe how social entrepreneurs target systems that exist in a stable but unjust equilibrium and transform them into entirely new, superior, and…

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Why read it?

1 author picked Getting Beyond Better as one of their favorite books. Why do they recommend it?

One of the more readable books on the topic of social entrepreneurship, Getting Beyond Better clarifies the mission of the modern social entrepreneur. Like many governments, the social entrepreneur is seeking to provide goods and services to fellow citizens but, unlike most governments, this do-gooder also must contend with the imperative to turn a profit, albeit not to the same extent as most “regular” entrepreneurs. 

Within this distinctive paradigm, social entrepreneurs may be empowered to tackle social problems in ways that are more sustainable, equitable, and benevolent than purely profit-driven entrepreneurship is capable of. For those eager to “do well”…

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