The Four Steps to the Epiphany

By Steve Blank,

Book cover of The Four Steps to the Epiphany: Successful Strategies for Products That Win

Book description

The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time.
The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book…

When you buy books, we may earn a commission that helps keep our lights on (or join the rebellion as a member).

Why read it?

1 author picked The Four Steps to the Epiphany as one of their favorite books. Why do they recommend it?

This book by Steven Blank is a bible for anyone trying to understand how to build lean startups. The classic mistake that most entrepreneurs make is to go build a product soon after they develop a hypothesis about what customers want. By building products before customer discovery (i.e. verify customer needs and a scalable sales model), many products miss the mark and fail. The book explains how a lean start-up can figure out what customers want before proceeding to build products. This emphasis on a customer-centered approach rather than a product-centered approach can be the difference when it comes to…

Want books like The Four Steps to the Epiphany?

Our community of 12,000+ authors has personally recommended 100 books like The Four Steps to the Epiphany.

Browse books like The Four Steps to the Epiphany

Book cover of The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail
Book cover of Prediction Machines: The Simple Economics of Artificial Intelligence
Book cover of The Master Algorithm: How the Quest for the Ultimate Learning Machine Will Remake Our World

Share your top 3 reads of 2024!

And get a beautiful page showing off your 3 favorite reads.

1,187

readers submitted
so far, will you?

5 book lists we think you will like!

Interested in planning, entrepreneurs, and product innovation?

Planning 49 books
Entrepreneurs 313 books