Predictive Analytics

By Eric Siegel,

Book cover of Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die

Book description

"Mesmerizing & fascinating..." -The Seattle Post-Intelligencer

"The Freakonomics of big data." -Stein Kretsinger, founding executive of

Award-winning | Used by over 30 universities | Translated into 9 languages

An introduction for everyone. In this rich, fascinating - surprisingly accessible - introduction, leading expert Eric Siegel reveals how predictive analytics…

Shepherd is reader supported. When you buy books, we may earn an affiliate commission.

Why read it?

1 author picked Predictive Analytics as one of their favorite books. Why do they recommend it?

As a data scientist in the industry, it is very helpful to understand the business context behind the problems that you are solving. In many cases, you are trying to predict behavior—who is likely to buy an item, who is likely to click on a link, who is likely to repay a loan, etc.

This book by Eric Siegel is a great introduction to predictive analytics as used in real-life. It will help you frame data science problems in standard ways. For example, suppose you are asked to score sales leads so that salespeople can prioritize their efforts. How would…

From Valliappa's list on if you want to become a data scientist.

Want books like Predictive Analytics?

Our community of 9,000+ authors has personally recommended 100 books like Predictive Analytics.

Browse books like Predictive Analytics

5 book lists we think you will like!

Interested in social science, human behavior, and sociology?

9,000+ authors have recommended their favorite books and what they love about them. Browse their picks for the best books about social science, human behavior, and sociology.

Social Science Explore 74 books about social science
Human Behavior Explore 31 books about human behavior
Sociology Explore 122 books about sociology