Naoto Fukasawa
Book description
A brand new monograph on one of Japan's best-known product designers, featuring more than 100 of his latest works
Naoto Fukasawa's simple, restrained, and user-friendly products have an extraordinarily universal appeal. Featuring more than 100 of his latest designs, including furniture, phones, watches, fashion, luggage, and accessories, Naoto Fukasawa: EmbodimentâŚ
Why read it?
1 author picked Naoto Fukasawa as one of their favorite books. Why do they recommend it?
Several years ago, when I was living in Tokyo, I needed a blender.
So, I went to MUJI and bought the one they had on offer. It was smaller than a US model, but the components fit together so easily, and the blades did their job so efficiently. I had to marvel. Unsurprisingly, the appliance I purchased was the product of Naoto Fukasawa who has a gift for making ordinary, everyday goods better. They practically intuit the userâs movement. Like my blender, these are things one buys to fulfill a basic need. But then cannot imagine living without them.
FilledâŚ
From Naomi's list on the best of Japanese product design.
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