Brown Tide Rising

By Otto Santa Ana,

Book cover of Brown Tide Rising: Metaphors of Latinos in Contemporary American Public Discourse

Book description

2002 - Best Book on Ethnic and Racial Political Ideology and/or Political Theory - Organized Section on Race, Ethnicity, and Politics of the American Political Science Association

"...awash under a brown tide...the relentless flow of immigrants..like waves on a beach, these human flows are remaking the face of America...." Since…

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Why read it?

1 author picked Brown Tide Rising as one of their favorite books. Why do they recommend it?

The compelling, digestible, and often dangerous metaphor is the star of Brown Tide Rising.

Santa Ana clearly explains that it is the mediated metaphor that embeds itself in our brains, cementing ideas and tropes. Looking at Latino metaphors in historical issues of the Los Angeles Times, he offers a new application for linguist George Lakoff’s cognitive model of metaphor, which studies how metaphors map to each other.

For instance, Santa Ana identifies “flowing waters” as one such metaphoric tie-in that joins metaphors such as tides, surges, waves. I like this book because it is a great reminder about how the…

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