The Toyota Product Development System
Book description
The ability to bring new and innovative products to market rapidly is the prime critical competence for any successful consumer-driven company. All industries, especially automotive, are slashing product development lead times in the current hyper-competitive marketplace. This book is the first to thoroughly examine and analyze the truly effective product…
Why read it?
1 author picked The Toyota Product Development System as one of their favorite books. Why do they recommend it?
When this book was released, I was immersed in a huge failing project at Wells Fargo, struggling to make sense of it all. This book helped me put the failure in perspective and showed a better way that I embraced for the rest of my career.
The key insight is that large-scale innovation is not like manufacturing – it is less about planning and control, more about people, rapid learning, and adaptation. Here we learn concepts such as the Chief Engineer, lightweight milestone—and responsibility-based project management, and focusing on engineering skills and vendor partnerships. Shelve the elaborate process frameworks consultants…
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