How to Read Donald Duck

By Ariel Dorfman, Armand Mattelart,

Book cover of How to Read Donald Duck: Imperialist Ideology in the Disney Comic

Book description

First published in 1971, How to Read Donald Duck shocked readers by revealing how capitalist ideology operates in our most beloved cartoons. Having survived bonfires, impounding and being dumped into the ocean by the Chilean army, this controversial book is once again back on our shelves.

Written and published during…

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Why read it?

1 author picked How to Read Donald Duck as one of their favorite books. Why do they recommend it?

Despite its garish cover, How to Read Donald Duck is not about cartoons. It's a penetrating analysis from a Marxist and nationalist perspective that helped me understand the influence of Disney in particular and U.S. entertainment exports in general in Latin America. The book was originally published in Spanish as "Para Leer el Pato Donald." The book was considered so dangerous that the Chilean Navy dumped the entire third edition into the sea during the dictatorship. 

The book was my first insight into what's known in leftist circles as U.S. cultural imperialism. A lot has changed and lot…

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