Van Gogh on Demand

By Winnie Won Yin Wong,

Book cover of Van Gogh on Demand: China and the Readymade

Book description

In the Guangdong province in southeastern China lies Dafen, a village that houses thousands of workers who paint Van Goghs, Da Vincis, Warhols, and other Western masterpieces, producing an astonishing five million paintings a year. To write about life and work in Dafen, Winnie Wong infiltrated this world, investigating the…

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Why read it?

2 authors picked Van Gogh on Demand as one of their favorite books. Why do they recommend it?

This engaging book looks at globalization and art from a perspective well beyond the conventional art world. Wong analyzes the work of artists in the Chinese "urban village" of Dafen where some five million paintings are produced a year–copies of Western masterpieces. Rather than viewing this industry condescendingly, Wong takes Dafen as a laboratory for understanding what qualities make an artist, and how creativity exists even in contexts of reproduction and replication. 

From David's list on art and globalization.

This is a stunning story of China's copycat economy represented by peasant artisans in Dafen village who paint classics of Western art -- from Monet to Warhol -- for the global market. An art historian, Wong conducted ethnographic research among the enterprising peasants whose paintings shaped a flourishing global economy in art reproduction. The Dafen case challenges a conventional art history opposition between the authentic and the copy. Wong's innovative research illuminates how creativity rests in the labor and not in the authenticity of the artistic product. Readers will learn about the peasants' adept capitalization of opportunities fueled by Western…

From Aihwa's list on people's lives in contemporary China.

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