Calling the Shots

Why do many parents endanger their children by refusing to vaccinate them? They aren’t, writes Jennifer A. Reich, who studied such parents for over a decade. They aren’t ignorant or irrational – they are highly committed to protecting their children, and are trying to make sense of what they hear and know in their environment. Read this book if you want to understand why people selectively hear, mistrust, or reject scientific information, and seek out alternative ‘experts’ who tell them essentially what they want to hear.