I have been designing user interfaces since graduate school at Stanford, where I studied psychology and computer science. Over the five decades since then, I have designed many digital products and services, learning a lot about how to make them usable and useful. Two decades ago, I turned more towards sharing my knowledge and experience through writing (articles and books) and teaching (professionals and students). I’ve taught at Stanford University, Mills College, the University of Canterbury (New Zealand), the University of San Francisco, and at professional conferences and companies. Google invited me twice to speak in their Authors @ Google series, and ACM and SIGCHI have given me several awards.
I wrote...
Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Guidelines
User interface (UI) design guidelines are based on cognitive psychology (perception, memory, language, and problem-solving). Early UI practitioners were well-educated in cognitive/perceptual psychology, but today UI designers enter the field from other disciplines, such as programming, graphic design, software testing, and technical writing. Nonetheless, to apply UI guidelines effectively and manage the trade-offs that inevitably arise, designers must understand the reasonsfor the guidelines. That requires understanding their psychological basis.
Designing with the Mind in Mindprovides designers with a background in perceptual and cognitive psychology, illustrated with examples of good and bad designs, so UI design guidelines make intuitive sense rather than being just mysterious rules to follow. The book is popular with designers as well as with college instructors as a textbook.
When people hoping to become UI/UX designers ask me what book they should read first, I recommend Don Norman’s Design of Everyday Things.
It is a classic in the UI/UX field, even though it is mostly about designing non-digital artifacts. Although it was written in the 1980s and last updated in 2002, it is still required reading in many college design courses.
That is because it provides a foundation for understanding everything else in the UI/UX field, and most of the analysis and advice in it is timeless. It is also fun to read.
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious,even liberating,book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The…
If you design Web sites, you’ve almost certainly already read Steve’s book; it may be the best-selling Web design book of all time. If not, do.
It succinctly explains most of what designers need to know about Website usability. The title of the book – Don’t Make Me Think – is the book’s main point: “If your website makes me think about how to use it, distracting me from my own goals (e.g., booking a flight), I’m out of here.”
In relatively few pages, Steve explains how to design Websites so visitors need not think about how to use them.
Since Don't Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug's guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it's one of the best-loved and most recommended books on the subject.
Now Steve returns with fresh perspective to reexamine the principles that made Don't Make Me Think a classic-with updated examples and a new chapter on mobile usability. And it's still short, profusely illustrated...and best of all-fun to read.
I like this book because it fills a gap in the UI/UX design process: getting from requirements to a final design.
The title – UX Magic – is actually an insider joke among UI/UX designers: many software development managers believe expert UX designers somehow magically conjure up good designs from requirements. There’s nothing magic about it.
Instead, we use knowledge of human perception, cognition, and learning, task analysis, conceptual analysis, UX design guidelines, prototyping, and usability testing to narrow down and weed out design alternatives and progress towards good designs.
It takes conviction to title a user experience book that stands solidly on a cognitive science foundation as “Magic” but through the practice of the Semantic Interaction Design method this breakthrough book introduces, you will appear to many as possessing superhero UX powers. The Semantic IxD method is laser focused on transforming product requirements into experiences guaranteed to result in the minimum cognitive load with the smallest number of screens and fewest flow steps possible. An additional benefit it provides is a 10X speed increase at which designers can achieve these magical results. It provides an antidote to the expensive…
This book is the software industry’s “bible” on how to start software development projects.
It explains how to conduct up-front user research, before design, prototyping, and coding start. User research, followed by analysis of your findings, is how you determine requirements and figure out what features or improvements are needed and which are most important.
This book presents a collection of methods for doing that. You probably won’t need every method described this book on every project, but having Holtzblatt and Beyer’s toolkit of user-research and analysis methods available when needed is valuable.
I read it several times, and now several of its methods are baked into my normal design process.
Contextual Design: Design for Life, Second Edition, describes the core techniques needed to deliberately produce a compelling user experience. Contextual design was first invented in 1988 to drive a deep understanding of the user into the design process. It has been used in a wide variety of industries and taught in universities all over the world. Until now, the basic CD approach has needed little revision, but with the wide adoption of handheld devices, especially smartphones, the way technology is integrated into people's lives has fundamentally changed. Contextual Design V2.0 introduces both the classic CD techniques and the new techniques…
When people browse or search the Web for information, they don’t read; they scan, looking for anything matching their goal. Scan, click, scan, click, etc.
Most web designers include waaay too much text in their sites, slowing people down, frustrating poor readers (which unfortunately is a large percentage of the population). Most text on the Web is simply ignored.
I like Ginny’s book because it does a great job of driving that point home and explaining how to cut the text down to what is necessary. It has become a classic in the UX and Web design fields.
Web site design and development continues to become more sophisticated. An important part of this maturity originates with well-laid-out and well-written content. Ginny Redish is a world-renowned expert on information design and how to produce clear writing in plain language for the web. All of the invaluable information that she shared in the first edition is included with numerous new examples. New information on content strategy for web sites, search engine optimization (SEO), and social media make this once again the only book you need to own to optimize your writing for the web.
Few of us take the time to analyze our financial needs and goals to answer that pressing question. In Wealth Odyssey, author Larry R. Frank Sr. uses his extensive financial background to provide a universal road map that will help you determine the wealth you need to support your chosen lifestyle.
Frank discusses such topics as the wealth rule, the earning-spending-saving formula, using debt wisely, and risk management.
Wealth Odyssey is authored to be timeless; it does not matter what the market has done, or will do. This is a practical, no-nonsense guide that will help you develop a personal definition of wealth and create an effective strategy for long-term financial success.
Wealth Odyssey: The Essential Road Map for Your Financial Journey Where Is It You Are Really Trying to Go with Money?
"Frank, a Certified Financial Planner in California, offers a concise, precise guide to "prudent thinking" about personal finances, along with simple tools to estimate how much is required for a comfortable retirement." "A sound guide designed to help people make sensible plans for a successful retirement" - Kirkus book review "First let me tell you Larry Frank knows his stuff. He has a procedure that many will find worth taking the time to implement.” " The book is full of good advice." - Armchair interviews "Larry Frank Sr, gives you a guidebook or "road map" for your financial goals or…
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