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Rationality for Mortals: How People Cope with Uncertainty (Evolution and Cognition) 1st Edition

by Gerd Gigerenzer (Author)
4.1 4.1 out of 5 stars 17 ratings
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Gerd Gigerenzer's influential work examines the rationality of individuals not from the perspective of logic or probability, but from the point of view of adaptation to the real world of human behavior and interaction with the environment. Seen from this perspective, human behavior is more rational than it might otherwise appear. This work is extremely influential and has spawned an entire research program. This volume collects recent articles, looking at how people use "fast and frugal heuristics" to calculate probability and risk and make decisions. It includes the revised articles and newly written introduction that were first published in the hardcover edition. Its appeal is to a mixture of cognitive psychologists, philosophers, economists, and others who study decision making.

"Gerd Gigerenzer has created new, pathbreaking ways of thinking about human rationality. His ideas build on one another and are best seen as part of a coherent whole that is when the nature of his arguments emerges most clearly."-- Leda Cosmides, University of California Santa Barbara
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Previous page
  1. ISBN-10
    0199747091
  2. ISBN-13
    978-0199747092
  3. Edition
    1st
  4. Publisher
    Oxford University Press
  5. Publication date
    April 16, 2010
  6. Part of series
    Evolution and Cognition
  7. Language
    English
  8. Dimensions
    9.2 x 6.1 x 0.7 inches
  9. Print length
    256 pages
  10. See all details
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Editorial Reviews

About the Author

Gerd Gigerenzer is Director at the Max Planck Institute for Human Development in Berlin. He has taught at the Universities of Munich, Constance, Salzburg, and Chicago. Recent books include Simple Heuristics that Make Us Smart (1999, with Peter Todd et al.), Adaptive Thinking: Rationality in the Real World (2000), Calculated Risks (2002), and Gut Feelings: The Intelligence of the Unconscious (2007). He has been the recipient of many awards, including the American Association for the Advancement of Science Prize for Behavioral Science Research.

Product details

  • Publisher ‏ : ‎ Oxford University Press; 1st edition (April 16, 2010)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 256 pages
  • ISBN-10 ‏ : ‎ 0199747091
  • ISBN-13 ‏ : ‎ 978-0199747092
  • Item Weight ‏ : ‎ 13.3 ounces
  • Dimensions ‏ : ‎ 9.2 x 6.1 x 0.7 inches
  • Customer Reviews:
    4.1 4.1 out of 5 stars 17 ratings

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Gerd Gigerenzer

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Customer reviews

4.1 out of 5 stars
4.1 out of 5
17 global ratings

Top reviews from the United States

Epictetus (Hong Kong)
5.0 out of 5 stars Useful, well written, readable, enjoyable--and very probably true
Reviewed in the United States on December 8, 2011
Verified Purchase
I read this author's _Reckoning with Risk_ some time ago and found it worthwhile. This is an even better book, despite being an earlier one (2000) than that (2003).

Like evolution, probability is a slippery, subtle subject and some of its main principles and their ramifications can be hard to grasp, even for intelligent people. This book is one of the best out there for explaining some of the fundamental concepts in uncertainty and probability. Gigerenzer uses some striking historical examples to do this. One of these is about John Arbuthnot (1710) who used the concept that we now call the null hypothesis to prove the existence of God. Gigerenzer observes that "Arbuthnot's test illuminates the possibilities and limitations of a null hypothesis.... Divine providence always wins if the null hypothesis loses."

As well as explaining some key concepts such as the null hypothesis, this books shows them in action, as in the Chapter 9 "Understanding Risks in Healthcare."

I recommend this book to anyone who wants to improve or check their understanding of some of the fundamental concepts and also gaps in our current understanding of uncertainty and probability.
13 people found this helpful
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Philip Parker
4.0 out of 5 stars ... are a few filler chapters but other than that excellent!
Reviewed in the United States on August 21, 2016
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Toward the end there are a few filler chapters but other than that excellent!
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Debra M. Ridley
3.0 out of 5 stars Phew.
Reviewed in the United States on June 27, 2011
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I have read this text from cover to cover and must say that it is no easy read despite the fact that I studied this subject quite exstensively
I think part of the problem is that the author is rather too argumentitive, which results in certain areas of the book appearing over complicated.
5 people found this helpful
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BruceK
4.0 out of 5 stars Love to see this book in Audio/Audible format ...
Reviewed in the United States on August 19, 2013
Why is there always a button for requesting a Kindle version of books, but not one for an Audio version of books?

I got the authors "Gut Feelings" which I thought was great in audiobook format, and would like to read this in audiobook format too - consider this as a request I could not submit any other way.
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Soren Wenstop
1.0 out of 5 stars Too fast and too frustrating
Reviewed in the United States on February 22, 2012
Reading this (as far as my increasing sense of annoyance permitted) was not an experience worth sharing. The author is mudling through with remarkably little analytical clarity.
One person found this helpful
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Top reviews from other countries

Estimation.
2.0 out of 5 stars Two Stars
Reviewed in the United Kingdom on June 20, 2017
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really weird book recommended for my M.Sc in Risk management. Don't bother.
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Yeen
4.0 out of 5 stars Well written and interesting.
Reviewed in France on December 14, 2014
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I'm a student in engineering and biochemistry in Belgium. I'm far from an expert in the field but the book is well written, easy to understand and as far as I've read delivers. I'm not done yet but for now I have absolutely no regrets.
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