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A Whack on the Side of the Head: How You Can Be More Creative Paperback – Special Edition, May 5, 2008
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Over the years, A WHACK ON THE SIDE OF THE HEAD has been praised by business people, educators, scientists, homemakers, artists, youth leaders, and many more. The book has been stimulating creativity in millions of readers, translated into eleven languages, and used in seminars around the world.
Now Roger von Oech's fully illustrated and updated volume is filled with even more provocative puzzles, anecdotes, exercises, metaphors, cartoons, questions, quotations, stories, and tips designed to systematically break through your mental blocks and unlock your mind for creative thinking. This new edition will attract an entire new generation of readers with updated and mind-stretching material.
- Print length256 pages
- LanguageEnglish
- PublisherGrand Central Publishing
- Publication dateMay 5, 2008
- Dimensions5.5 x 0.75 x 8.25 inches
- ISBN-100446404667
- ISBN-13978-0446404662
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- Publisher : Grand Central Publishing; Special Edition (May 5, 2008)
- Language : English
- Paperback : 256 pages
- ISBN-10 : 0446404667
- ISBN-13 : 978-0446404662
- Item Weight : 9.1 ounces
- Dimensions : 5.5 x 0.75 x 8.25 inches
- Best Sellers Rank: #222,361 in Books (See Top 100 in Books)
- #187 in Popular Psychology Creativity & Genius
- #714 in Creativity (Books)
- #4,041 in Motivational Self-Help (Books)
- Customer Reviews:
About the author
Roger von Oech is the founder and president of Creative Think, a California-based consulting firm that specializes in stimulating creativity and innovation. He has given seminars and presentations to corporations worldwide, including Coca-Cola, GE, Disney, Intel, MTV, Microsoft, NASA, Apple, Citigroup, and the United States Olympic Committee. He is the author of two previous creative-thinking books, A Whack on the Side of the Head and A Kick in the Seat of the Pants, as well as the popular Creative Whack Pack card deck. He lives with his wife and children in Atherton, California.
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This is an old book but still freash to read and delighting to enjoy. The samples and the materials are easy to read yet very2 strong and useful.
I gave away this books to friends who want to learn more about creativity and want to change his/her attitude toward life.
Most people know that creativity is one of the key element of success yet so few take action of any sort to do something about it. So do yourself a favor, go and buy this book, read, and start think about it in your daily life. it will be beneficial for your future success and happiness.
Don't think that I gave everything away. You actually need to read the book and do the exercises to benefit from the author's wisdom and experience - he has had a long career as a consultant to companies that want to teach their employees how to be creative. Like any self help book, the difficult part is making a change in your thinking and sustaining that change. I like the last part of the book called "A Whack on the Other Side of the Head" which addresses the fact that creativity alone is not enough - you actually need to implement your best creative ideas.
I am going to focus on one mental lock at a time, starting with the "Right Answer" Lock. The idea is that when you think you have arrived at the right answer, ask youself "What is the second right answer?" And just keep generating ideas.
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I highly recommend it as its gets better and better each chapters. It also gets your grey minf matter working as well.
But overall a highly recommended book and I definitely will be rereading it again soon
Best wishes Sean