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Sexing La Mode: Gender, Fashion and Commercial Culture in Old Regime France Paperback – July 1, 2004

by Jennifer Jones (Author)
4.6 4.6 out of 5 stars 7 ratings
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The connection between fashion, femininity, frivolity and Frenchness has become a cliché. Yet, relegating fashion to the realm of frivolity and femininity is a distinctly modern belief that developed along with the urban culture of the Enlightenment. In eighteenth-century France, a commercial culture filled with shop girls, fashion magazines and window displays began to supplant a court-based fashion culture based on rank and distinction, stimulating debates over the proper relationship between women and commercial culture, public and private spheres, and morality and taste. Mary Wollstonecraft was one of those particularly critical of this 'vulgar' obsession with 'tawdry finery', declaring it to be 'merely the external mark of a depravity shared with slaves'.The story of how la mode was 'sexed' as feminine offers a compelling insight into the political, economic and cultural tensions that marked the birth of modern commercial culture. Jones examines men's and women's relation to fashion at this time, looking at both consumption and production to argue how clothing was becoming increasingly conceptualized as feminine/effeminate.A concise history of French fashion culture suitable for anyone interested in eighteenth-century culture, women and gender studies or fashion history.
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Previous page
  1. Print length
    256 pages
  2. Language
    English
  3. Publisher
    Berg Publishers
  4. Publication date
    July 1, 2004
  5. Dimensions
    6.14 x 0.55 x 9.21 inches
  6. ISBN-10
    1859738354
  7. ISBN-13
    978-1859738351
  8. See all details
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The Amazon Book Review
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Editorial Reviews

About the Author

Jennifer M. Jones is Graduate Director of Women's Studies and Associate Professor of History, Rutgers University

Product details

  • Publisher ‏ : ‎ Berg Publishers (July 1, 2004)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 256 pages
  • ISBN-10 ‏ : ‎ 1859738354
  • ISBN-13 ‏ : ‎ 978-1859738351
  • Item Weight ‏ : ‎ 13.2 ounces
  • Dimensions ‏ : ‎ 6.14 x 0.55 x 9.21 inches
  • Customer Reviews:
    4.6 4.6 out of 5 stars 7 ratings

About the author

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Jennifer Michelle Jones

Jennifer Michelle Jones

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Born in Lawrence Kansas with youthful pitstops in San Leandro CA, Overland Park KS, Des Plaines IL, and St. Joseph MI before settling in New Jersey. BA Grinnell College. Ph.D. Princeton University. Associate professor of History at Rutgers University with specialties in early modern European history, 18th-century France, the history of women and gender, and the history of fashion, consumer culture, and material culture. Author of Sexing la Mode: Gender, Fashion, and Commercial Culture in Old Regime France (2004). Currently writing a book on Thérèse Levasseur, the companion of Jean-Jacques Rousseau.

Customer reviews

4.6 out of 5 stars
4.6 out of 5
7 global ratings

Top reviews from the United States

Nadine L Stewart
5.0 out of 5 stars Five Stars
Reviewed in the United States on February 3, 2017
Verified Purchase
Clear writing that explains the past well.
One person found this helpful
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S. Black
5.0 out of 5 stars Fun, interesting and different in a good way
Reviewed in the United States on September 17, 2010
Quickly I will just say this book was great. I enjoyed the entirely different perspective on the French History it covered. It held my interest and was definitely worth my while in reading it!
2 people found this helpful
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Top reviews from other countries

Fais
5.0 out of 5 stars fantastic book
Reviewed in the United Kingdom on February 7, 2021
Verified Purchase
Fantastic addition to by library!
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