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The Microeconomics of Product Innovation 1st Edition
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Written in an accessible tone and restricting its analysis to the use of microeconomics, this book encompasses the definition of product innovation. It explores means of measurement and revealed patterns of the extent of product innovation; the economic analysis of the forces driving the demand for, the supply of, and incentives to generate new products; empirical evidence upon the determinants of the extent of product innovation; the diffusion of product innovations; product innovation and firm performance; price measurement under product innovation; product innovation and welfare; and public policy and product innovation.
- ISBN-100198816685
- ISBN-13978-0198816683
- Edition1st
- PublisherOxford University Press
- Publication dateApril 22, 2018
- LanguageEnglish
- Dimensions8.5 x 5.51 x 0.26 inches
- Print length272 pages
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Book Description
Considers how the use of economic analysis can guide and inform the search for insight in the generation and adoption of new products.
About the Author
Eleonora Bartoloni is a Senior Researcher at the Lombardy Regional Office of the Italian National Institute for Statistics (ISTAT). She has previously lectured at the University of Parma's Department of Business and Economics, and has undertaken research and teaching collaborations at the Catholic University of the Sacred Heart, Piacenza.
Maurizio Luigi Baussola is Director of the Department of Economic and Social Sciences, Catholic University of the Sacred Heart, Piacenza, where he was previously Professor of Economic Policy.
Product details
- Publisher : Oxford University Press; 1st edition (April 22, 2018)
- Language : English
- Paperback : 272 pages
- ISBN-10 : 0198816685
- ISBN-13 : 978-0198816683
- Item Weight : 5.3 ounces
- Dimensions : 8.5 x 5.51 x 0.26 inches
- Best Sellers Rank: #1,948,087 in Books (See Top 100 in Books)
- #271 in Microeconomics (Books)
- #544 in Business Development
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