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Soft Skills for the Professional Services Industry: Principles, Tasks, and Tools for Success 1st Edition

3.0 3.0 out of 5 stars 1 rating

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Soft Skills for the Professional Services Industry

Auditors, accountants, lawyers, consultants, and other highly educated and trained professionals frequently hold impressive credentials and offer clients specialized expertise in complex areas. At the same time, these professionals understandably focus on the analytical and technical components of their jobs, sometimes to the point of excluding or ignoring important soft skills critical to the success of their careers and practices.

In Soft Skills for the Professional Services Industry: Principles, Tasks, and Tools for Success, veteran auditor and entrepreneur Andreas Creutzmann delivers an essential discussion of often overlooked professional competencies that can mean the difference between career, engagement, and business success or failure. In the book, you’ll find accessible guidance on critical soft skills that can make a difference between fulfilment and success and failure on a professional and personal level. You’ll learn to handle the blending of home and the home office, how to effectively manage staff, how to market yourself and your firm, practical strategies for client and colleague communication, and how to find happiness in your day-to-day work.

Each chapter stands alone and can be read in any order. They provide professionals with invaluable skills for navigating the modern―and digital―reality of work, showing you how to combine your professional education with the latest research and common sense on everything from client management to firm marketing.

Soft Skills for the Professional Services Industry uses the field of auditing as a template and guide, but it is highly relevant to all skilled professionals – including lawyers, consultants, medical professionals, and others. The book is a must-read for any knowledge worker trying to add to their toolbox of practical skills.

Critical guidance for practicing professionals on how to build often overlooked soft skills

Most highly educated and trained professionals aren’t lacking in analytical or technical skills. Lawyers know the law, accountants understand double entry bookkeeping, and doctors know anatomy. However, many of us are less familiar with often overlooked―and equally essential―soft skills: client management, communication, staff and employee management, and others.

In Soft Skills for the Professional Services Industry, accomplished auditor, entrepreneur, and consultant Andreas Creutzmann walks you through how to build critical competencies, from self-marketing to balancing work and life when your office is in your house.

The book is made up of numerous, self-contained chapters that can be read in any order, and it demonstrates how to navigate increasingly digital and insistent professional demands on your time, effectively manage client and colleague relationships, and sell new clients on the services your firm offers.

An essential roadmap to achieving personal and career success, Soft Skills for the Professional Services Industry is an indispensable resource for lawyers, doctors, accountants, auditors, and any other extensively skilled professional. It offers practical tools in functional areas that are frequently neglected in formal professional training.

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Editorial Reviews

From the Inside Flap

Auditors, accountants, lawyers, consultants, and other highly educated and trained professionals frequently hold impressive credentials and offer clients specialized expertise in complex areas. At the same time, these professionals understandably focus on the analytical and technical components of their jobs, sometimes to the point of excluding or ignoring important soft skills critical to the success of their careers and practices.

In Soft Skills for the Professional Services Industry: Principles, Tasks, and Tools for Success, veteran auditor and entrepreneur Andreas Creutzmann delivers an essential discussion of often overlooked professional competencies that can mean the difference between career, engagement, and business success or failure. In the book, you’ll find accessible guidance on critical soft skills that can make a difference between fulfilment and success and failure on a professional and personal level. You’ll learn to handle the blending of home and the home office, how to effectively manage staff, how to market yourself and your firm, practical strategies for client and colleague communication, and how to find happiness in your day-to-day work.

Each chapter stands alone and can be read in any order. They provide professionals with invaluable skills for navigating the modern―and digital―reality of work, showing you how to combine your professional education with the latest research and common sense on everything from client management to firm marketing.

Soft Skills for the Professional Services Industry uses the field of auditing as a template and guide, but it is highly relevant to all skilled professionals – including lawyers, consultants, medical professionals, and others. The book is a must-read for any knowledge worker trying to add to their toolbox of practical skills.

From the Back Cover

Critical guidance for practicing professionals on how to build often overlooked soft skills

Most highly educated and trained professionals aren’t lacking in analytical or technical skills. Lawyers know the law, accountants understand double entry bookkeeping, and doctors know anatomy. However, many of us are less familiar with often overlooked―and equally essential―soft skills: client management, communication, staff and employee management, and others.

In Soft Skills for the Professional Services Industry, accomplished auditor, entrepreneur, and consultant Andreas Creutzmann walks you through how to build critical competencies, from self-marketing to balancing work and life when your office is in your house.

The book is made up of numerous, self-contained chapters that can be read in any order, and it demonstrates how to navigate increasingly digital and insistent professional demands on your time, effectively manage client and colleague relationships, and sell new clients on the services your firm offers.

An essential roadmap to achieving personal and career success, Soft Skills for the Professional Services Industry is an indispensable resource for lawyers, doctors, accountants, auditors, and any other extensively skilled professional. It offers practical tools in functional areas that are frequently neglected in formal professional training.

Product details

  • Publisher ‏ : ‎ Wiley; 1st edition (May 10, 2022)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 272 pages
  • ISBN-10 ‏ : ‎ 1119875536
  • ISBN-13 ‏ : ‎ 978-1119875536
  • Item Weight ‏ : ‎ 1 pounds
  • Dimensions ‏ : ‎ 6.3 x 1.3 x 6.48 inches
  • Customer Reviews:
    3.0 3.0 out of 5 stars 1 rating

About the author

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Andreas Creutzmann
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Andreas Creutzmann is a valuation expert, entrepreneur, and speaker. He is a German Certified Public Accountant (Wirtschaftspruefer), Tax Consultant (Steuerberater), and Certified Valuation Analyst (CVA). Business valuations have been Creutzmann’s specialty. He has over 30 years of cross-industry experience in the valuation of international corporations as well as small and medium-sized companies in all relevant industries (e.g., banking, insurance).

As an expert witness, Andreas supports the presiding judges of the major regional and higher regional courts in a multitude of court procedures under the German Stock Corporation Act by ascertaining appropriate cash compensations. He graduated with a degree in business administration from the prestigious University of Mannheim.

Since 2000, Andreas Creutzmann (CEO) has been the founder and majority shareholder of the IVA VALUATION & ADVISORY AG, Frankfurt, as well as the Executive Director of Creutzmann & Co. GmbH Accounting and Tax Advisory Firm, Landau. He has been active in the business world for nearly 30 years and successfully built several accounting firms and established a continuing education company for professionals.

As the founder and chairman of EACVA, Andreas Creutzmann has initiated and established the Certified Valuation Analyst accreditation (CVA) in Europe. Since then, more than 1,200 valuation professionals have been trained and certified as CVAs in Germany, Austria, Switzerland, and across Europe. With the creation of the title “Certified Valuation Analyst,” he has established a new profession for valuation professionals in Europe. The National Association of Certified Valuators and Analysts calls Andreas an “Industry Titan” of the Valuation Profession.

Andreas has been an active speaker and author for 20 years. He is a speaker and lecturer in the field of finance, investment, and business valuations as well as in the area of marketing and management of professionals. He is an instructor in EACVA’s CVA-training program and has been a lecturer for many years in the master’s degree programs at select universities. In addition to lecturing and teaching in the field of business valuation, he is involved extensively in the marketing and management of professionals. Successful professionals do certain things differently than less successful ones. In his articles on marketing and management, Andreas shares his practical experience as an entrepreneur on the subject of success with professional colleagues.

Customer reviews

3 out of 5 stars
3 out of 5
1 global rating
Suitable for those aspiring and green hands who read no self-help book before
3 Stars
Suitable for those aspiring and green hands who read no self-help book before
Whilst I appreciate the author’s initiative to blend self-help elements with sales/marketing techniques for professional services personnel, I got the feeling of 1+1 < 2, that it is not powerful nor engaging enough to make an impact or trigger action. Indeed, I forgot 99% of the content right after I finished it.p.s. Below please find some favorite passages of mine fyi.The perception of your outer world is only a reflection of your inner world. Nothing changes unless I change. Pg18There are two central life decisions. The choice of profession. The choice of a life partner. Pg19You have to do very few things right in life as long as you don’t do too many wrong. Pg19Zero Based Thinking: Is there anything that you would from your current point of view, not do again? Pg64In the principle of focus, What’s the ONE Thing I can do such that by doing it everything else will be easier or unnecessary? Pg114For objections on price, company size, capacity….respond with:-Rephrase or reinterpret:You mean, if the offer were a good value from your point of view, you would accept it?You mean, if we could show you that we have the necessary expertise, you would pace the assignment with us?ORSolution oriented:What would the offer have to be like for you to accept it?Exactly what expertise are you looking for?How big would the contractor have to be for you to place the order?In both cases, the goal is to find out the exact structure of the offer so that the client accepts it. Pg209
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Top review from the United States

Reviewed in the United States on March 8, 2023
Whilst I appreciate the author’s initiative to blend self-help elements with sales/marketing techniques for professional services personnel, I got the feeling of 1+1 < 2, that it is not powerful nor engaging enough to make an impact or trigger action. Indeed, I forgot 99% of the content right after I finished it.

p.s. Below please find some favorite passages of mine fyi.
The perception of your outer world is only a reflection of your inner world. Nothing changes unless I change. Pg18
There are two central life decisions. The choice of profession. The choice of a life partner. Pg19
You have to do very few things right in life as long as you don’t do too many wrong. Pg19
Zero Based Thinking: Is there anything that you would from your current point of view, not do again? Pg64
In the principle of focus, What’s the ONE Thing I can do such that by doing it everything else will be easier or unnecessary? Pg114
For objections on price, company size, capacity….respond with:-
Rephrase or reinterpret:
You mean, if the offer were a good value from your point of view, you would accept it?
You mean, if we could show you that we have the necessary expertise, you would pace the assignment with us?
OR
Solution oriented:
What would the offer have to be like for you to accept it?
Exactly what expertise are you looking for?
How big would the contractor have to be for you to place the order?
In both cases, the goal is to find out the exact structure of the offer so that the client accepts it. Pg209
Customer image
3.0 out of 5 stars Suitable for those aspiring and green hands who read no self-help book before
Reviewed in the United States on March 8, 2023
Whilst I appreciate the author’s initiative to blend self-help elements with sales/marketing techniques for professional services personnel, I got the feeling of 1+1 < 2, that it is not powerful nor engaging enough to make an impact or trigger action. Indeed, I forgot 99% of the content right after I finished it.

p.s. Below please find some favorite passages of mine fyi.
The perception of your outer world is only a reflection of your inner world. Nothing changes unless I change. Pg18
There are two central life decisions. The choice of profession. The choice of a life partner. Pg19
You have to do very few things right in life as long as you don’t do too many wrong. Pg19
Zero Based Thinking: Is there anything that you would from your current point of view, not do again? Pg64
In the principle of focus, What’s the ONE Thing I can do such that by doing it everything else will be easier or unnecessary? Pg114
For objections on price, company size, capacity….respond with:-
Rephrase or reinterpret:
You mean, if the offer were a good value from your point of view, you would accept it?
You mean, if we could show you that we have the necessary expertise, you would pace the assignment with us?
OR
Solution oriented:
What would the offer have to be like for you to accept it?
Exactly what expertise are you looking for?
How big would the contractor have to be for you to place the order?
In both cases, the goal is to find out the exact structure of the offer so that the client accepts it. Pg209
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