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The Ultimate Sales Machine Book ReviewGreg Morrison

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The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies Paperback – May 27, 2008

by Chet Holmes (Author), Jay Conrad Levinson (Editor), Michael Gerber (Foreword),

4.6 1,909 ratings

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Purchase options and add-ons

NEWLY REVISED AND UPDATED

The bestselling business playbook for turbocharging any organization, updated for modern audiences with new and never-before-seen material

Every single day 3,076 businesses shut their doors. But what if you could create the finest, most profitable and best-run version of your business without wasting precious dollars on a thousand different strategies? When The Ultimate Sales Machine first published in 2007, legendary sales expert Chet Holmes gave us the key to do just that. All you need is to focus on twelve key areas of improvement—and practice them over and over with pigheaded discipline.

Now, a decade later, Chet’s daughter Amanda Holmes breathes new life into her father’s classic advice. With updated language to match our ever-changing times and over 50 new pages of content, The Ultimate Sales Machine will help any modern reader transform their organization into a high-performing, moneymaking force. With practical tools, real-life examples, and proven strategies, this book will show you how to:

   • Teach your team to work smarter, not harder
   • Get more bang from your marketing for less
   • Perfect every sales interaction by working on sales, not just in sales
   • Land your dream clients

This revised edition expands on these proven concepts, with checklists to get faster ROIs, Core Story Frameworks to get your company to number one in your marketplace, and a bonus, never-before-revealed chapter from Chet, “How to Live a Rich and Full Life,” that will put you in the best possible mindset to own your career.

For every CEO, manager, and business owner who wants to take their organization to the next level, The Ultimate Sales Machine will put you and your company on the path to success—and help you stay there!

Print length

336 pages
Language

English
Publisher

Portfolio
Publication date

May 27, 2008
Dimensions

7.76 x 5.08 x 0.44 inches
ISBN-10

9781591842156
ISBN-13

978-1591842156
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Editorial Reviews

Review

"Far more than just another sales book"–Entrepreneur

"Chet Holmes is one of the greatest teachers of marketing, sales, and business success in the world."–Brian Tracy, author of The Way to Wealth

"A powerful, entertaining guidebook to mastering the fundamentals that drive thriving sales."–Kirkus Reviews

"This is by far the best sales book I have ever read, and I have read hundreds. As someone who runs more than fifteen companies and employs more than six hundred people, I can honestly say this is a book I will refer to for decades to come."–A. Harrison Barnes, CEO of Juriscape

"A classic."–Jay Conrad Levinson, author of Guerrilla Marketing

"A holistic sales and marketing campaign that works."–Booklist

"The Ultimate Sales Machine is an amazing book that will powerfully change the way you do business. Chet Holmes is a one-of-a-kind talent and this incredibly practical book is the embodiment of his highly successful approach."–Stephen M. R. Covey, author of The Speed of Trust

"The Ultimate Sales Machine is a book that puts it all together to help you dramatically increase your sales if you are wise enough to follow its advice."–Michael Gerber, author of The E-Myth and E-Myth Revisited

"Chet has the best material I've seen for how to attract an army of top producers and how to get the most out of them once you get them."–T. Harv Eker, author of Secrets of the Millionaire Mind

"Chet not only knows more and better ways to grow sales than probably anyone, but even more important, he has the systems that make his concepts realistic and easy to implement. Most of the books I've read on business growth are interesting. But this man's material is out-of-the-park great." –Loral Langemeier, author of The Millionaire Makers Guide to Creating a Cash Machine for Life

"No hype or theory here. Chet offers sound, yet simple, business advice to grow your business stronger than ever!" –Tom Hopkins, author of How to Master the Art of Selling

"Reading Chet Holmes's book can turn your business into a high-performing, massively profitable, superior money-making force in whatever field or market you compete in. . . . It's essential reading for anyone craving business greatness and prosperity." –Jay Abraham, author of Getting Everything You Can Out of All You've Got

About the Author

Chet Holmes worked with over sixty of the Fortune 500 companies as America’s top marketing executive, trainer, strategic consultant, and motivation expert. His client list included American Express, Wells Fargo, Morgan Stanley, Pac Bell, Estee Lauder, Thomson International, Merrill Lynch, Citibank, Xerox, among many others.

Today his legacy continues with his daughter, Amanda Holmes, leading the Chet Holmes International team as Chairman of the Board at CHI. With her new innovations, she has carried on Chet's legacy for the last decade, doubling their clients across divisions for multiple years in a row.

Product details

ASIN ‏ : ‎ 1591842158
Publisher ‏ : ‎ Portfolio; Reprint edition (May 27, 2008)
Language ‏ : ‎ English
Paperback ‏ : ‎ 336 pages
ISBN-10 ‏ : ‎ 9781591842156
ISBN-13 ‏ : ‎ 978-1591842156
Item Weight ‏ : ‎ 4.6 ounces
Dimensions ‏ : ‎ 7.76 x 5.08 x 0.44 inches

Best Sellers Rank: #18,550 in Books (See Top 100 in Books)
- #3 in Production & Operations
- #4 in Organizational Change (Books)
- #58 in Sales & Selling (Books)

Customer Reviews:
4.6 1,909 ratings

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Amanda Holmes
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Amanda Holmes is the CEO of Chet Holmes International (CHI) which has worked with over 250,000 businesses worldwide. At age 24, she inherited her father’s multi-million-dollar enterprise, which specializes in helping companies double their sales. Amanda merged her father’s proven process with her own forward-thinking ideas to connect the old-school sales process with hybrid online and offline instant gratification short attention span we see of consumers today. Her success has made it clear that she was born to lead. In the first two years of taking helm of the company, Amanda increased leads by 1176%, and doubled coaching clients two years in a row. Since then, Amanda has continued to scale the company making an impact worldwide with continued double-digit growth. Amanda’s mission is to teach the last and most important lesson that her father never got to reveal to radically change the lives of those passionate about success and sales. Visit HowToDoubleSales.com for more details
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Chet Holmes
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Chet Holmes is an acclaimed corporate trainer, strategic mastermind, business growth expert, and lecturer. His nearly one thousand clients have included major companies like Pacific Bell, NBC, Citibank, Warner Bros., GNC, Wells Fargo, Estee Lauder, Merrill Lynch, and W. R. Grace, as well as small businesses of every kind. Holmes has also designed hundreds of advertising campaigns and sales systems for hundreds of industries.
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Customer reviews

4.6 out of 5

1,909 global ratings

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Mel

Very good book

Reviewed in the United States on April 3, 2024

Verified Purchase

Good book, lots of applicable info. Worth the read but only if Willing to apply it.

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John Chancellor

Excellent material, some new and unique ideas

Reviewed in the United States on July 26, 2007

Verified Purchase

No matter what business you are in, no matter what product or service you provide, you can benefit from the wisdom of the "Ultimate Sales Machine".

The book starts off where most of the work is needed ... with top management. Everyone today complains of too much to do and too little time. Chet describes how he cut his work days from 16 hours to a normal work day and got more done in the process. The first step is to become proactive rather than reactive. Adopt the mantra, "If you touch it, take action." We let our desks pile up with material that we read, examine and think about but never get around to taking any action on. Develop the habit of touching a letter, memo or report once. Take action and get it off you desk.

We also let the small interruptions rule our day. Eliminate these pesky interruptions by scheduling "got a minute" sessions. Also hold regular staff meetings where general questions can be answered for the benefit of everyone.

Most of us are good at making "to do" lists. Chet's offers some excellent advice. Never have more than six items on your list. Make sure those are the most important things for you to get done. Leave the minor tasks off your list and only work on those things on your list.

The book is divided into twelve chapters or steps which if you implement all the steps will totally transform your organization. Chet stresses the importance of strategic thinking as opposed to the reactive style of most managers.

He has a very interesting and unique approach to hiring superstars. Age and background are not relevant. Results are the only thing that counts. While his approach is a little bold and many people will be reluctant to try it, it is very difficult to argue with success.

The book is well written and contains plenty of exercises. There are some original ideas and you will certainly benefit if you choose to implement some of his ideas.

He gives lots of good ideas about how to create your ultimate sales machine. In the final analysis, his best advice is "pigheaded determination", Whatever you are doing, if you give up when you meet a little resistance, you will never achieve the level of success you are capable of achieving.

The book is filled with good ideas that can really make a difference in your business - but only if you follow them with pigheaded determination.

104 people found this helpful

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Qianjun

Exceptional book

Reviewed in the United States on April 14, 2015

Verified Purchase

This is the 3rd purchased, my 1st copy lend to my former boss, she loves it. The book never return back to me. So I had to buy another one. This time I bought 4 more copies and gave it to the President, SVP, VP in the new company that I'm currently working for.
This book did a wonderful job concluded what REALLY matters to a business: create a system and create sales strategies, stay focus with consistent efforts.
When I came to my last job, it was chaotic and most people cannot last 3 months in that position. I used the ideas in this book, approached my boss, offered to help her to do an audit and see where went wrong, I wrote a training guide to standardize how we operate and things getting much better. I saw very little value to rehab our division because it does not bring in revenue, so I proposed the idea to help improving company's sales and marketing division. Then the company was hit by lawsuit so I wasn't able to.
This book can help your company dominate the market, position yourself, handle the growth and scale fast. The only piece missing is corporate finance.
Since I read at least 1 business and investing book per week I was constantly evolving. I realized merely has stunning sales record and a great business system would not be enough. Currently, I am learning how to read financial statement like lenders or investors. And I come to realization that majority of the management were not financially sophisticated enough. If you are the company executives, I would recommend you inspect how management spending on each and every check that comes out. Again, this is still something I learned from this book: if you want to find out where is the problem, you have to do a review and audit, you have to spend time working on the business not in the business.
There are a lot of fluffy books talk about leaderships and visions, they were nice to read but fail to make an impact to real business operations. This book stands out, it was packed with information, its specific, the ideas are actionable, unlike some other books only tells you half of the story and hope to upsale you to get another half, this book does the lead generation too, but it gives you the whole picture, you can use the ideas in this book and making impact right away! This book has no BS, it has almost everything you need to know to make your business the top 1%.

44 people found this helpful

Helpful

Ed Barton

Solid Practical Advice on Creating A Sales System.

Reviewed in the United States on October 5, 2012

Verified Purchase

In reading many of the negative reviews for this book, I am struck by the focus either on the closing approach (aggressive) or the "it's all just common sense". I completely disagree. The book itself is a valuable resource, particularly for the non-sales executive looking to establish, manage or improve a sales process.

By focusing on the 12 key strategies here, perhaps most importantly hiring the right sales people and providing the right follow up and follow through, an organization will be dramatically improved. The adage that holmes notes - do 12 things 4000 times well rather than 4000 things 12 times, is a truism in business - and the 12 things he recommends are basic and fundamental and often ignored or neglected for the next exciting thing.

The book gives practical and actionable steps to develop a sales machine in your organization. Note - I did not say easy - but practical and actionable. Focus on fundamentals, hone them, improve, rinse and repeat. A good book and a good read.

4 people found this helpful

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Top reviews from other countries

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Dan

Bien

Reviewed in Mexico on December 16, 2022

Verified Purchase

Fue un regalo de navidad para alguien especial del año pasado

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Sathya Narayanan

Worst quality

Reviewed in India on December 12, 2023

Verified Purchase

The quality is not of standards and not satisfied I checked and requested for replacement as soon as got it will update it ..
Anyone looking for buying this consider this possibility

Edited:
They replaced

Amazon Customer

A great book - purchased the Kindle version so I can carry it around

Reviewed in Canada on December 29, 2020

Verified Purchase

I have had the paper back for a number of years, but since starting up a consultancy business I want to always carry this around with me along with several other business books.

One person found this helpful

Dario

This book covers all you need

Reviewed in Germany on January 26, 2022

Verified Purchase

Use this book as your guideline and then adapt it to your needs. You will succeed... If you are a pigheaded like me.

Giuseppe

Interesting but nothing new for 2020

Reviewed in Italy on February 14, 2021

Verified Purchase

It’s an interesting book, for sales people that works actively this book can support a sort of refresh of the basic step to be a great sales manager

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